Brand and Content Strategist

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Brand and Content Strategist based in Germany.

This is a high-impact opportunity to shape the voice and narrative of a fast-evolving B2B SaaS brand operating at the intersection of AI visibility, SEO, and digital discovery. You will take ownership of how the brand shows up across every channel, building a cohesive storytelling ecosystem that connects social, paid, SEO, and customer content into one unified strategy. Working closely with senior marketing stakeholders, you will help define category narratives in a space undergoing rapid transformation.

This role is ideal for a strategist who thinks beyond channels and focuses on building influence through consistent, high-quality storytelling. You will operate in a fast-paced, remote-first environment where autonomy, creativity, and clarity of thought are highly valued. Your work will directly shape market perception and support enterprise growth. It is a unique chance to influence how an emerging category is understood.

Accountabilities:

• Develop and execute a unified brand and content strategy across all marketing channels, ensuring consistent narrative alignment across social, paid, SEO, case studies, and web content.
• Create high-impact Linked In and social content that builds thought leadership and strengthens positioning in the AI visibility and SEO space.
• Own and manage a connected content ecosystem, ensuring all outputs contribute to a cohesive brand narrative and strategic goals.
• Brief, coordinate, and review paid campaign creative assets for Linked In and Google in collaboration with performance marketing teams.
• Produce compelling case studies and long‑form content that translate customer success stories into sales‑enabling narratives.
• Guide and align external or internal SEO content contributors to ensure consistency with overarching brand messaging and strategy.
• Shape the brand’s visual and verbal identity across digital touchpoints, working within design systems and collaborating closely with designers.
• Leverage tools such as Figma and AI‑assisted content platforms to efficiently produce and iterate high‑quality content at scale.

• 4–6 years of experience in brand, content strategy, or marketing roles, ideally within a B2B SaaS environment.
• Proven ability to build or evolve brand narratives that generate measurable influence, authority, and engagement.
• Strong writing skills with a distinctive voice and the ability to produce clear, senior‑level, non‑generic copy.
• Experience working with design systems and tools such as Figma or Canva, and ability to effectively brief designers.
• Strong understanding of content ecosystems and how different channels interact to support a unified brand strategy.
• Technical curiosity and willingness to learn complex product domains such as AI, SEO, or infrastructure‑related topics.
• Strong communication, organizational, and stakeholder management skills in fast‑paced environments.
• Comfortable using AI tools to enhance content creation while maintaining strong editorial judgment and brand consistency.
• Bonus: experience in AI, SEO, or technical marketing domains, or familiarity with performance marketing workflows.

• 100% remote work with full flexibility over location and working hours.
• High autonomy in how you structure your work and execute your ideas.
• Minimal bureaucracy and a streamlined, fast‑moving working environment.
• Supportive, collaborative, and friendly international team culture.
• Access to a global SaaS network for knowledge sharing and professional exchange.
• Flexible time off to support rest and work‑life balance.
• Opportunity to shape a brand during a category‑defining moment in the AI and SEO space.
• Potential for role conversion into a permanent position based on performance and business growth.

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