Digital Media Planner; Mensch

Digital Media Planner (Mensch)

Hamburg, Germany

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization nected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

WPP stands for creative transformation. With the power of creativity, we shape a better future for our employees, our customers, our communities, and our planet. This is where WPP Media comes in:
As a global media network of WPP, we unite the best platforms, talents, and partners to create new opportunities for limitless growth in a connected media world.

• Work-Life-Balance:
  With our flexible working hours & remote work, you can shape your daily routine as it suits you. You can also compensate for overtime.
• Vacation Mode On:
  You receive 30 vacation days plus a flexible day – additionally, December 24th and 31st are off.
• Wellbeing First:
  Health benefits, attractive pension plans, and mental health awareness days put your health at the center.
• Practice Makes Perfect:
  Unfold with our diverse training opportunities and take advantage of our internal career programs for your development in the WPP network.
• More Than Just A Job:
  You can look forward to unforgettable events, employee discounts, and other highlights like the job ticket, wellhub, or the job bike.
• Be Yourself:
  Everyone is welcome here – diversity and equal opportunities are close to our hearts.

• Digital Campaign Planning:
  You are responsible for the planning and implementation of digital campaigns and develop tailored recommendations for our clients based on market and usage developments.
• Digital Measures Planning:
  You are in charge of the implementation of digital measures from planning to finalization. You think holistically and coordinate closely with our channel experts for paid search, paid social, programmatic, and e-commerce.
• Market & Media Observation:
  Based on analyses of media usage and market trends, you derive action recommendations for placements, formats, and targeting.
• Stakeholder Management:
  You are continuously in contact with consulting, marketers, channel experts, and campaign management.
• Offer Management:
  You request and evaluate offers, collaborations, and special advertising formats from marketers.
• Conditions Management:
  Through close cooperation with the investment team, you ensure the best conditions for our clients.
• Forecast & Budget Distribution:
  Through a detailed annual forecast, you plan the distribution of the digital budget.

• Education:
  
  You have a completed degree or training in marketing, media, business, or a related field.
• Professional
  
  Experience:
  
  You have 1-2 years of experience in digital consulting or planning – on the client, agency, or marketer side.
• Expertise:
  You have a confident handling of common planning tools and an understanding of relevant online KPIs.
• Tools & Number Affinity:
  Good Excel skills, a love for numbers, and an analytical understanding are second nature to you.
• Work Style:
  You are reliable, self-sufficient, flexible, and team-oriented and keep an overview even under pressure.
• Language
  
  Skills:
  
  Very good German language skills in speech and writing complete your profile.

Furthermore, you are: #structured #communication-strong #responsible

If you find this job exciting, we explicitly encourage you to apply, even if you do not meet every qualification listed above.

At WPP Media, we shape the future of media and consistently invest in our employees. Every colleague enjoys the benefits of the global network of WPP Media and WPP to develop and learn at the forefront of marketing and advertising. We live diversity and cohesion through numerous employee resource groups and regular internal events – for exchange, inspiration, and celebrating our successes together.

WPP Media is an employer that promotes equal opportunities. We consider all applicants for all positions without discrimination. Our goal is a culture of respect and belonging, where everyone has the same opportunities to contribute and grow professionally.

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