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Senior B2C & Lifecycle Marketing Lead - Remote

Remote / Online - Candidates ideally in
Detroit, Wayne County, Michigan, 48228, USA
Listing for: Benzinga
Remote/Work from Home position
Listed on 2026-07-13
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 120000 - 160000 USD Yearly USD 120000.00 160000.00 YEAR
Job Description & How to Apply Below
Position: Senior B2C Growth & Lifecycle Marketing Lead - Remote

Benzinga is seeking a Senior B2C Marketing Manager (Lifecycle & Growth) to own email and SMS programs, optimize funnels, and run a disciplined experimentation cadence. You will work with autonomy to read the funnel, decide what to test, ship it, and measure revenue impact.

You will partner with paid media, product, engineering, content, and data science in a remote, high-velocity B2C environment. Strong ESP fluency, SMS experience, and conversion-focused mindset are essential.

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Position Requirements
10+ Years work experience
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