Strategic Marketing Manager - Microbial Identification; Accugenix; REMOTE

For 75 years, Charles River employees have worked together to assist in the discovery, development and safe manufacture of new drug therapies. When you join our family, you will have a significant impact on the health and well-being of people across the globe. Whether your background is in life sciences, finance, IT, sales or another area, your skills will play an important role in the work we perform.

In return, we’ll help you build a career that you can feel passionate about.

The Marketing Manager for the Microbial Identification (Accugenix®) business will support execution of global marketing plans that drive visibility, awareness, and demand for our Microbial Identification business within Microbial Solutions. This role bridges strategic marketing and campaign delivery, turning scientific and business insights into actionable, measurable programs that engage customers across the buyer journey.

• Strategic & Portfolio Support
  • Support implementation of marketing strategies aligned to business goals for the Microbial Identification portfolio.
  • Conduct market and competitor analysis to identify trends, client needs, and differentiation opportunities.
  • Contribute to value proposition development and messaging frameworks that articulate the scientific and operational strengths of our Microbial Identification offering.
  • Maintain strong understanding of the competitive landscape, client segments, and market dynamics within sterile and non-sterile markets.
• Campaign Planning & Execution
  • Translate strategic marketing direction into integrated, multi‑channel campaigns across digital, email, social media, events, and paid channels.
  • Manage campaign timelines, budgets, and stakeholder communication to ensure on‑time delivery.
  • Partner with Marketing Operations and creative teams to produce impactful content (web copy, brochures, videos, infographics, event assets).
  • Coordinate campaign localization with regional teams.
  • Track campaign KPIs (MQLs, SQLs, conversions, engagement metrics) and recommend data‑driven improvements.
• Sales Enablement & Commercial Collaboration
  • Develop and maintain sales enablement materials (presentations, one‑pagers, battle cards, case studies).
  • Collaborate with Subject matter experts, Operations, R&D, and Commercial teams to align campaign messaging with customer priorities and opportunities.
  • Participate in planning for major trade shows, conferences, and client events; support pre‑ and post‑event marketing.
• Analytics & Reporting
  • Support campaign measurement through CRM and marketing automation tools (Salesforce, Pardot).
  • Monitor ROI and report monthly performance metrics to the Senior Marketing Manager.
  • Contribute insights from campaign analytics, client engagement data, and market feedback to refine strategy.

• Campaign performance: MQL/SQL growth, conversion rates, campaign ROI.
• Quality and consistency of messaging across touchpoints.
• Timely and accurate execution of marketing deliverables.
• Sales enablement material adoption and impact.
• Contribution to annual marketing goals (brand awareness, pipeline influence, lead generation).

• Bachelor’s degree in Life Sciences, Biotechnology, Marketing, or related field (advanced degree a plus).
• 3–5 years’ experience in B2B life sciences, biotech, or CRO marketing.
• Demonstrated experience executing integrated campaigns and supporting strategic planning.
• Strong writing and communication skills, with ability to translate complex science into compelling marketing messages.
• Proficiency with marketing automation and CRM tools (Salesforce, Pardot).
• Collaborative, proactive, and detail‑oriented; comfortable working in a matrix environment across global teams.
• Global Travel required 25-30%

This is a pivotal hands‑on role that connects scientific innovation with market impact. The Marketing Manager ensures that the story of how our Accugenix Microbial Identification and Strain typing solutions accelerate quality control manufacturing is told clearly, consistently, and effectively across channels, driving engagement, client acquisition, and business growth.

The…