Library Marketing and Communications Specialist

Library Marketing And Communications Specialist

The Library Marketing and Communications Specialist role will focus on managing Saint Paul Public Library's content strategy and storytelling to reach new audiences, increasing use of the Library, and clearly conveying the Library's values and brand. The role also creates strategic communications plans for programs and projects among other duties. This role is part of the Marketing and Communications team of three which is responsible for raising awareness and engagement in the Saint Paul Public Library system.

Here's what you can expect to do:

• Drive the content strategy for the Marketing and Communications Team, collaborating to identify and create content across channels including email, website, social media, paid advertising, and more.
• Create and collaborate to implement strategic integrated communication and promotion plans for various library programs and initiatives.
• Coordinate special projects including, but not limited to special edition library cards and commissioned art.
• Maintain a cohesive brand identity across all digital, print, media, and campaign communications.
• Design and produce digital and print collateral, including brochures, flyers, infographics, event materials, and promotional assets.
• Employ a strong racial equity lens and incorporate this into marketing and communications strategy.

Information Specific to this Position:
This position is located at George Latimer Central Library, 90 W 4th St, St Paul, MN 55102, and works a daytime schedule. Typical schedule is Monday through Friday, 8:30 a.m.

-5 p.m., with most days of the week in the office. Weekends and evenings may be required occasionally. Remote work on Mondays and ability to work remotely one additional day a week.

Our Benefits:
We offer competitive wages, and a variety of excellent benefits including health insurance, retirement contributions and paid vacation and sick time. To learn more about Saint Paul Public Library and its mission to welcome all people to connect, learn, discover, and grow, visit (Use the "Apply for this Job" box below)..

Equity, Inclusion and Belonging:
The City of Saint Paul is dedicated to dismantling systemic racial, cultural, and economic barriers that prevent people from fully enjoying and participating in our community and ensuring fairness in opportunities and outcomes for all individuals. At the City of Saint Paul, we want our workforce to reflect the diverse city that we serve. Our leaders are guided by an unapologetic equity agenda, which promotes the belief that true equity is building a city that works for all of us.

We encourage you to apply as we are most interested in finding the best candidate for this job.

Position Requirements: A Bachelor's Degree is required. No substitution for education. A Bachelor's Degree in Journalism, Communications, Criminal Justice, Marketing, Law Enforcement, or a related field is preferred. Two years of experience as a Public Information Specialist I or equivalent is required.

How to Apply:

Submit a City of Saint Paul online application by the closing date. Upload or submit the following required document via the online application system (Zip files and web links will not be accepted. Each uploaded attachment is limited to 10MB.).

• Resume
• Cover letter - Optional

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