Global Marketing Director

Blockchain is the world's leading software platform for digital assets. Offering the largest production blockchain platform in the world, we share the passion to code, create, and ultimately build an open, accessible and fair financial future, one piece of software at a time. We are looking for a dynamic and strategic Global Director of Marketing to lead our marketing efforts at Blockchain’s London office.

As Director of Marketing, you will own and execute Blockchain’s brand and marketing strategy, ensuring alignment with our overarching marketing and communications vision. Reporting to the President, you will collaborate closely with the executive leadership team to develop and implement a high-impact marketing strategy that enhances brand awareness, drives user acquisition, and fosters community engagement. This role is ideal for a strategic, hands‑on marketing leader who thrives in a fast‑paced environment.

The successful candidate will leverage a diverse range of media and digital channels to elevate ’s industry presence, positioning us as a global leader in the space.

Define and execute a content and thought leadership strategy to position  as a trusted authority and educator in the cryptocurrency space. Develop and optimize data‑driven marketing campaigns to accelerate user acquisition, engagement, and monetization—fostering a culture of experimentation, A/B testing, and continuous iteration. Collaborate cross‑functionally with leaders from our retail, institutional, and B2B verticals to inform product development, identify product‑market fit, and successfully launch new products, features, and token listings.

Lead brand strategy and communications, working closely with the comms team and external consultants to ensure a consistent, trust‑building brand narrative across all channels. Own and drive marketing performance, setting clear KPIs, measuring ROI, and ensuring efficient allocation of resources to maximize scalable, sustainable growth and impact. Build, mentor, and scale a high‑performing marketing team, spanning CRM, social media, content, product marketing, and other key disciplines.

7‑10+ years of marketing experience, ideally in a fintech, start‑up, or web3 company, 3+ years of people management experience. Deep understanding of the crypto market. Strong analytical skills and a data‑driven mindset. Experience with digital marketing tools (appsflyer, amplitude, iterable). A background in product marketing or working closely with product managers (preferred). Experience managing a globally distributed team (preferred). Experience with regulatory and compliance challenges (preferred).

Full‑time salary based on experience and meaningful equity in an industry‑leading company. Hybrid model working from home & our office in Central London (SoHo). Work from Anywhere Policy – up to 20 days to work remotely. Class Pass budgets for learning & professional development. Unlimited vacation policy; work hard and take time when you need it. Apple equipment. The opportunity to be a key player and build your career at a rapidly expanding, global technology company in an emerging field.

Flexible work culture.

Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship.

Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time. You may contact our Data Protection Officer by email at  Your personal data will be processed for the purposes of managing the controller’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and…