National Director, External Expert Engagement, Breast Cancer - REMOTE

National Director, External Expert Engagement

The National Director, External Expert Engagement role is responsible for partnering and collaborating with key stakeholders to implement and execute an annual plan that includes strategies and tactics for engaging with Medical Experts (ME) and coordinating Marketing, Medical, and General Management engagements across all brands in the designated therapeutic area. The National Director role is a marketing leadership role requiring advanced expertise, command of the business, collaboration and leadership skills dedicated to the top MEs across the country.

This role requires accelerated therapeutic and product knowledge expertise across identified disease areas with the ability to communicate information in a tailored and compelling fashion – exceeding (internal and external) customer expectations. The National Director anticipates how changes in the healthcare environment may create additional challenges/opportunities at an area, regional and national level, and synthesizes this information to develop solutions.

The National Director demonstrates advanced expertise in navigating complex components of the role including but not limited to: marketing, clinical and commercial knowledge, internal and external stakeholder agility, healthcare system dynamics, emotional and ethical intelligence, strategic influence, innovation and change leadership. This role actively contributes and champions overall IMO/TLL change initiatives and embraces self-initiated projects/assignments to improve performance and efficiency at a national level.

The National Director will effectively collaborate cross-functionally (possessing heighted interpersonal and EQ agility) with key internal stakeholders (e.g. HCP Education Lead, CE Leadership, Medical Affairs, Congress Strategy, Advocacy Lead, Compliance, etc.) to conceive, design, implement, and budget for an annual plan comprised of both marketing strategies and tactics to positively influence Novartis brand awareness/positioning. This role will excel with medical expert marketing support, insight gathering, congress and HCP education objectives/outcomes and cross-matrix collaboration.

Additionally, the National Director will ensure execution of strategic/tactical marketing plans and will execute against key performance indicators (KPIs) and analyses to ensure exceptional delivery and impact. This role will provide oversight into creation and utilization of brand materials/resources and will create and deliver business reviews to senior leadership. The National Director will lead in the development and implementation of training for the role, heightened marketing and scientific knowledge of the given disease state/competitive products and platforms, technology, processes, and materials that enable the role.

This position can be based remotely anywhere in the U.S. (there may be some restrictions based on legal entity). Please note that this role would not provide relocation as a result. The expectation of working hours and travel (domestic and/or international) will be defined by the hiring manager.

Key Responsibilities:

• Define, identify and maintain composition of ME universe (Tier 1, Tier 2 and Rising Stars) within defined scope in partnership with key stakeholders
• Conduct and/or orchestrate cross-functional 1:1 engagements with Tier 1 (and high value Tier 2 and rising stars, workload permitting) MEs to gain post-approval insights/feedback related to market dynamics, competitive landscape, marketing strategy, tactical execution, patient journey, referral/treatment landscape, product profile, etc. to inform development and integration of Marketing Strategy (IMST, HCP Education, Congress Strat) and other business partners (as defined by marketing SPOC)
• In partnership with Marketing Strategy, develop advisory board and consultancy submissions, and support execution through active participation or nomination of potentially relevant ME advisors or consultants
• Collaborate with Medical Affairs to identify, nominate and/or deploy ME(s) against specific market-related situations/needs (e.g. Payer initiative, Access challenge, etc.)
• Sch…