Remote Creative Marketing Manager — Brand Campaigns Lead

Overview

We're hiring! The Char Charms marketing team is growing, and we're looking for two creative people to join us.

We're currently hiring for:

• Creative Marketing Manager (remote)
• Social Media Content Creator (remote)

If you're passionate about consumer brands, love creating great content, and want to help build products sold at retailers like Target and beyond, we'd love to hear from you.

If you know someone who'd be a great fit, please tag them or share this post!

Creative Marketing Manager

Remote (U.S.) | Preference for candidates based in Chicago or Austin

Reports to:

CEO

Compensation:
Competitive Salary, Benefits (Vision, Dental, 401k)

Char Charms is one of the fastest-growing accessory brands in retail, creating products that make everyday essentials more fun and personal. We're sold in Target, Walmart, and other major retailers across North America, and our products have generated millions of views across social media.

We're looking for an exceptionally creative marketer who loves bringing brands to life through photography, content, product launches, and storytelling. If you're equal parts creative director, producer, photographer, and marketer, we'd love to meet you.

As our Creative Marketing Manager, you'll own the visual execution of the Char Charms brand. From planning photoshoots and directing campaigns to creating launch calendars and analyzing performance, you'll be responsible for ensuring every customer touchpoint feels elevated, cohesive, and on-brand. This is an extremely hands-on role. One day you may be directing a product photoshoot, the next you're editing campaign assets, planning a retail launch, or developing creative concepts for our next viral product.

You'll work directly with the CEO and have significant ownership over how millions of customers experience the brand.

• Lead Creative Campaigns
  • Develop creative concepts for seasonal product launches and retail campaigns
  • Create mood boards, shot lists, styling direction, and production briefs
  • Plan and execute lifestyle and product photoshoots
  • Coordinate photographers, models, props, locations, and vendors
  • Creative direct shoots to ensure every asset aligns with our brand vision

Create Best-in-Class Content

• Photograph products and lifestyle imagery
• Edit and retouch photos for retail, ecommerce, email, and social media
• Organize and maintain digital asset libraries
• Ensure every piece of creative reflects premium brand standards

Own Marketing Execution

• Build marketing calendars for product launches
• Coordinate cross-functional launch timelines
• Manage creative deliverables across internal teams and external partners
• Ensure campaigns launch on time across every channel

Protect the Brand

• Maintain a consistent visual identity across all platforms
• Review and approve creative assets before publication
• Continuously evolve the Char Charms aesthetic
• Bring new creative ideas to elevate the brand

Measure & Improve

• Track campaign performance and engagement
• Analyze marketing results to improve future launches
• Test new creative concepts and identify opportunities for growth

• Highly creative with an exceptional eye for design and aesthetics
• Obsessed with consumer brands and retail marketing
• Comfortable both creating strategy and executing it
• Organized enough to manage multiple launches simultaneously
• Self-motivated and excited to build something meaningful
• Passionate about creating content that people actually want to share

• 3+ years in marketing, brand, creative, or content roles
• Experience producing photoshoots from concept through execution
• Strong photography and photo editing skills
• Experience with Adobe Creative Suite, Canva, or similar creative tools
• Experience creating content for Instagram, Tik Tok, Pinterest, and other social platforms
• Strong project management skills
• Excellent written and verbal communication
• Experience working with consumer products, retail brands, or ecommerce preferred

• Experience launching products at major retailers
• Graphic design experience
• Video editing experience
• Experience working with creators or influencers
• Familiarity with Klaviyo
• Passion for lifestyle, fashion, accessories, or consumer products

• Google Workspace
• Slack
• Adobe Creative Suite
• Canva
• Lightroom
• Social media platforms (Instagram, Tik Tok, Pinterest, You Tube)

• Work directly with the founder and help shape the future of the brand.
• Own major retail launches seen by millions of customers.
• Have a real impact—your ideas won't get buried in layers of approvals.
• Join a fast-moving, entrepreneurial team where creativity is valued.
• Opportunity to grow alongside one of the fastest-growing consumer brands in the category.