Content Specialist Member Experience

Who We Are

Point
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Health is a leading not-for-profit health and well-being organization dedicated to delivering high-quality, affordable healthcare. Serving nearly 2 million members, Point
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Health builds on the legacy of Harvard Pilgrim Health Care and Tufts Health Plan to provide access to care and empower healthier lives for everyone.

Our culture revolves around being a community of care and having shared values that guide our behaviors and decisions. We’ve had a long-standing commitment to inclusion and equal healthcare access and outcomes, regardless of background; it’s at the core of who we are.

We value the rich mix of backgrounds, perspectives, and experiences of all of our colleagues, which helps us to provide service with empathy and better understand and meet the needs of the communities where we serve, live, and work.

We enjoy the important work we do everyday in service to our members, partners, colleagues and communities. Learn more about who we are at Point
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Health.

Reporting to the Director, Member Communications, the Content Specialist Member Experience will be responsible for creating compelling content that enhances the overall Member experience across various touchpoints. The Content Specialist plays a crucial role in maintaining our brand voice, ensuring plain language and consistency in messaging across multiple communication channels. This role will also ensure all member communications are compliant with state and federal regulations with particular attention to accessibility and language accommodations.

• Assist in creating content for Member communications, including direct mail, emails, text messages, newsletters, user guides, knowledge base articles, in-product messaging, IVR messages, and web/mobile content under the guidance of senior team members.
• Support collaboration efforts with Customer Experience (CX), Digital Product & Experience, and Member Service teams by gathering input and helping to ensure content aligns with user needs and team goals.
• Contribute to the development of clear and engaging content that helps Members understand and use our products and services effectively, while learning to apply brand guidelines, tone of voice, plain language principles, and accessibility best practices.
• Assist in reviewing and proofreading content created by others to ensure clarity, consistency, and alignment with brand standards, with opportunities to learn from feedback and best practices.
• Participate in team projects and meetings and take on additional tasks as assigned to support the content team and grow your skills.

Education

• Required (minimum): bachelor’s degree in English, Communications, Marketing, or a related field
• Preferred: master’s degree

Experience

• Required (minimum): 1-3 years of professional experience
• Preferred: 1-3 years of experience as a Copywriter or similar role

Skill Requirements

• Strong interest in writing and editing, with a good grasp of plain language, grammar, spelling, and tone; ability to adapt writing style with guidance.
• Ability to manage time effectively and prioritize tasks with support from team members.
• Good communication and teamwork skills; open to feedback and eager to grow in a collaborative environment.
• Familiarity with Microsoft Office (Word, PowerPoint, Excel).
• Detail-oriented and organized, with a proactive attitude toward learning and development.

• Must be able to work under normal office conditions and work from home as required.
• Work may require simultaneous use of a telephone/headset and PC/keyboard and sitting for extended durations.
• May be required to work additional hours beyond standard work schedule.

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position. Management retains the discretion to add to or change the duties of the position at any time.

$58,087.20 – $87,130.80