About the Role

Influencer Marketing Manager

Roamless's influencer marketing program has been built on strong creator relationships and a scrappy, hands-on approach, but we're at the point where we need someone to own it properly. We're looking for an Influencer Marketing Manager to take the program end-to-end: from identifying the right creators across travel and lifestyle, to negotiating partnerships, managing relationships, and tracking what actually drives results.

This is a standalone role with real scope. You'll work closely with our affiliate team and have an intern to support the operational side, but this is not a coordinator role. We need someone who can build the function, make strategic calls on creator mix and budget, and bring structure to a program that's ready to scale.

What you'll do

• Own the end-to-end influencer marketing program at Roamless, from strategy through to execution.
• Translate Roamless' go to market strategy and product USPs into clear education strategy with influencers, ensuring each collaboration has a clear brief, with defined audience, message, business objective and measurement.
• Identify and source high-quality travel and lifestyle creators across markets via organic discovery and tools.
• Evaluate influencers for fit, reach, and ROI potential; decide who to collaborate with and for how long.
• Brief creators, lead contract negotiations, and structure deals across different commission and payment models.
• Build and manage ongoing relationships with creators, their talent managers, and agencies.
• Run brand integrations and collaborations, tracking performance against agreed metrics (installs, reach, conversions).
• Use data to guide messaging, budget and influencer collaborations. Measure performance, understand what is driving results and why it works and know what should be scaled, optimized or stopped.
• Work closely with the affiliate marketing team to ensure partnerships are meaningful and aligned.
• Mentor and work closely with the influencer marketing intern.

What we're looking for

• 5+ years of experience in influencer marketing or a closely related role.
• Strong negotiation skills, with an ability to structure and close deals strategically.
• Knowledge to turn influencer marketing from a series of one-off collaborations into a scalable, repeatable growth engine.
• Bridge company strategy and on-the-ground influencers execution: know what message needs to reach the market, how to guide influencers to deliver it authentically in their own voice and measure success
• A strong analytical mindset and a track record of measuring influencer performance, interpreting performance beyond vanity metrics, and turning learnings from underperforming campaigns into better decisions (test – measure - learn)
• Experience managing contracts and payments across multiple geos/currencies.
• Solid grasp of influencer ROI: how to evaluate creators, model returns, and judge collaboration value.
• Familiarity with the creator landscape across Instagram, Tik Tok, and You Tube.
• Familiarity with mobile attribution tools (Apps Flyer/Adjust etc.)
• Startup or scale up experience preferred. Comfortable working as an individual contributor who can build a function from scratch with minimal team support.
• Ability to use sourcing/discovery tools and manage a creator pipeline end-to-end.
• Strong AI, automation and systems building skills.
• Strong written English for clear, professional outreach, and spoken English for communication with colleagues.

Nice to have

• Existing creator/agency relationships.

To get more context on who we are and how we work, read "Who is a Roamie? Our Core Traits Manifesto". It explains the core traits we look for in everyone we hire, interns included. We don't expect you to be perfect and embody everything on this list. We expect you to embody and relate to at least 70% of these traits, be excited about what you read and feel like this is what you strive to become professionally.

Hardware you need to be most productive

Home office budget. $500 on equipment for home office setup (eg. a keyboard, a screen, etc). This is a one-off budget that doesn't renew every year, but doesn't expire.

Learning and development budget. Up to $1000 annually to be spent on books, online courses, conferences, etc.

$200 non-expiry yearly Flex credit for data, hotspot, and calls. Annual phone number subscription for $1/year. You get an annual phone number subscription for $1/year. A real phone number (US, UK, Canada, or Australia) inside the Roamless app.