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Head of Growth ( Remote - Snack company
Remote / Online - Candidates ideally in
Phoenix, Maricopa County, Arizona, 85003, USA
Listed on 2026-08-02
Phoenix, Maricopa County, Arizona, 85003, USA
Listing for:
Socket.dev
Remote/Work from Home
position Listed on 2026-08-02
Job specializations:
-
Marketing / Advertising / PR
Ecommerce, Digital Marketing
Job Description & How to Apply Below
Head of Growth 100% Remote
Hands on, highly analytical leader owning the end‑to‑end growth engine and channel P&Ls across Tik Tok Shop, Amazon, Meta/Insta, and overall DTC success. Responsible for CAC, MER, attribution, conversion, creative testing, retention, and the overall growth roadmap to scale revenue, subscriptions, and profitability.
* Currently using agencies and some in house resources. This person would work closely with agencies and make the necessary changes/recommendations as well as start building the growth engine in house when they believe it's time and can drive profitability!
Key responsibilities- Own total revenue strategy and P&Ls across Tik Tok Shop, Amazon, IG, Meta and DTC.
- Define and operate channel economics (CAC, MER, ROAS) and optimize media spend allocation.
- Build offer architecture, pricing, bundles, subscription strategy, and retention systems.
- Lead analytics & reporting: maintain dashboards, attribution models, weekly KPI cadence, and executive reporting.
- Manage creative testing framework and coordinate content/performance teams to scale winning assets.
- Implement growth loops between channels (Tik Tok Amazon/DTC paid/social).
- Drive subscription growth, repeat purchase rate, and MER efficiency.
- Set testing roadmap (creative hooks, landing pages, promotions) and prioritize scaleable winners.
- Hire, mentor, and align cross‑functional partners (media, creative, influencer, product, supply).
- Target CAC and MER improvements, subscription MRR growth, conversion rate lift, Amazon rank/velocity, LTV/CAC ratio, and % of revenue from Tik Tok Shop/Amazon/DTC.
- 5+ years growth leadership in DTC/CPG with deep marketplace and social commerce experience.
- Track record scaling Meta/Insta, Tik Tok Shop, Amazon.
- Strong analytics (SQL/BI), attribution, LTV modeling, etc.
- Hands‑on with creative testing, landing page CRO, and performance playbooks.
- Excellent cross‑functional leadership and execution orientation.
Salary: 150000 - 180000
Experience:
5 - 10 years
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