Marketing Specialist – National Commercial Services (Remote

Who We Are

Join a team that puts its People First! Since 1889, First American (NYSE: FAF) has held an unwavering belief in its people. They are passionate about what they do, and we are equally passionate about fostering an environment where all feel welcome, supported, and empowered to be innovative and reach their full potential. Our inclusive, people-first culture has earned our company numerous accolades, including being named to the Fortune 100 Best Companies to Work For® list for eleven consecutive years.

We have also earned awards as a best place to work for women, diversity and LGBTQ+ employees, and have been included on more than 50 regional best places to work lists. First American will always strive to be a great place to work, for all. For more information, please visit

The Marketing Specialist will support First American Title’s National Commercial Services marketing team by helping turn marketing strategies into well-executed campaigns, sales-enablement and field marketing resources.

The Marketing Specialist will coordinate projects from ideation through production, customization, launch and reporting. This role will support marketing needs across regions and business priorities.

The ideal candidate is a strong project manager and versatile marketer who can manage multiple initiatives, develop and adapt content, collaborate with internal partners and create consistency across a complex national organization.

• Partner with Regional Marketing Managers to execute marketing campaigns and business-development initiatives
• Manage project timelines, deliverables, and stakeholder communication
• Develop first drafts and adapt approved messaging for email, social media, presentations, landing pages, events and sales materials
• Customize existing campaigns and assets for specific regions, audiences and sales teams
• Coordinate with creative teams, marketing operations, and other internal partners
• Support event marketing, including invitations, promotional materials, presentations and follow-up communications
• Review deliverables for brand consistency, accuracy, formatting, links and required disclosures
• Compile campaign performance data and assist with post-campaign reporting and summaries
• Identify recurring requests and recommend opportunities to create reusable templates, toolkits or standardized processes
• Provide flexible support based on business priorities, deadlines and team capacity
• Help improve consistency, efficiency and collaboration across regional marketing initiatives

• Bachelor’s degree in marketing, communications, business or a related field, or equivalent professional experience
• 3+ years of experience in marketing, communications, campaign execution or project management
• Strong writing, editing and content-development skills
• Demonstrated ability to manage multiple projects, deadlines and stakeholders simultaneously
• Experience coordinating campaigns across email, social media, digital, events or sales enablement
• Strong attention to detail and commitment to quality control
• Ability to work independently while collaborating with a geographically dispersed team
• Strong organizational, communication and problem-solving skills
• Proficiency with Microsoft Office, including PowerPoint, Word and Excel
• Ability to translate complex information into clear, client-focused marketing content
• Experience supporting commercial real estate, financial services, title insurance or another business-to-business industry is preferred
• Experience working with regional sales teams or field marketing organizations is a plus
• Familiarity with marketing automation, email marketing, project-management or content-management platforms is preferred
• Experience interpreting basic campaign performance metrics and preparing marketing reports is preferred

Pay Range: $64,300.00 - $85,700.00 Annually

This hiring range is a reasonable estimate of the base pay range for this position at the time of posting. Pay is based on a number of factors which may include job-related knowledge, skills, experience, business requirements and geographic location.

• Note that the following statements only apply to candidates who…