Senior Director, Digital

Description

Empower Strategies Consulting is hiring for a full-service public affairs and strategic communications firm based in Arlington, Virginia. We partner with advocacy organizations, corporations, campaigns, and mission-driven clients to deliver integrated communications strategies spanning public affairs, corporate communications, digital strategy, advertising, and media buying.

Empower Strategies Consulting is seeking a creative and driven Senior Director to join an expanding Digital Strategy practice. This individual will play a key leadership role in developing innovative digital campaigns, managing client relationships, and helping high-profile advocacy organizations and public affairs clients achieve measurable results.

• Developing and executing comprehensive digital strategies for public affairs and advocacy clients, identifying opportunities to maximize campaign performance and achieve client objectives.
• Serving as a trusted advisor to clients by managing day-to-day relationships, expanding existing accounts, and contributing to new business development through strategic proposals and presentations.
• Leading and mentoring a team of digital strategists, ensuring successful execution across multiple client engagements while fostering professional growth and collaboration.
• Partnering with the Creative team to develop compelling visual assets, including branding materials, one-pagers, digital advertising creative, social media graphics, and campaign collateral.
• Collaborating with the Digital Advertising team to develop media strategies, launch campaigns, monitor performance, and deliver insightful client reporting.
• Working cross-functionally with internal teams to ensure digital initiatives are executed efficiently, on schedule, and aligned with broader client objectives.

• Thrive in a fast-paced, client-service environment where priorities shift quickly.
• Enjoy building strong relationships with clients and collaborating with internal and external stakeholders.
• Have experience leading high-performing teams and delivering exceptional client outcomes.
• Possess outstanding writing and communication skills with the ability to tailor messaging for a variety of audiences.
• Are a strategic thinker who proactively identifies opportunities and develops creative solutions to complex challenges.
• Have exceptional organizational and project management skills with the ability to oversee multiple priorities simultaneously.
• Are a collaborative team player who is committed to delivering outstanding work and going above and beyond for clients.

• 8+ years of relevant experience in digital marketing, public affairs, public relations, political campaigns, or related fields. Previous public affairs or public relations agency experience is required.
• Advanced writing and editing skills, including experience developing materials for senior-level stakeholders and a strong understanding of AP Style.
• Experience utilizing digital and social media platforms to support advocacy, public affairs, and integrated communications campaigns.
• Demonstrated success developing digital strategies, managing client relationships, and delivering measurable campaign results.
• Experience leveraging AI tools to improve workflows and operational efficiency while adhering to company guidelines and best practices.
• Familiarity with Adobe Creative Suite is a plus.

The budgeted salary is $120,000 and there is an opportunity for a year-end bonus.

• Medical, dental, vision, 401k, and life insurance.
• Paid parental leave program.
• Paid vacation.
• Paid sick leave.
• Work from home hybrid environment.

Empower Strategies Consulting is an Equal Employment Opportunity (EEO) employer.