Loyalty & CRM Manager, Tri-Branded

Loyalty And CRM Manager

Orveon is a new kind of beauty company on a powerful mission: to change the way the world thinks about beauty. We dare to do things differently — pushing boundaries with purpose, inspiring creativity, and moving with intention in everything we do.

We are a collective of three premium and prestige beauty brands: bare Minerals, BUXOM, and Laura Mercier. With offices in New York, London, Singapore and Columbus, we combine the energy of an entrepreneurial spirit with the scale and ambition to change the way the world thinks about beauty.

Our culture is built on our IMPACT values — Innovative, Motivated, Passionate, Accountable, Collaborative, and Thoughtful. These aren't just words; they define how we show up for each other, for our brands, and for the world around us. We gain strength from our differences and believe that progress happens when we move as one. We are proud to offer a hybrid work model to support the work-life balance of our teams, and we are committed to fostering an inclusive, agile environment where everyone can thrive.

This role is suited for a strategic and analytically-driven Loyalty and CRM Manager who will build and lead the execution of our customer segmentation strategy and loyalty initiatives across our three beauty brands: bare Minerals, Laura Mercier, and Buxom. The ideal candidate will architect our segmentation framework, design and optimize a best-in-class loyalty program, and drive data-informed decisions that increase customer lifetime value (LTV) and retention.

This role will own the loyalty program strategy and roadmap, manage the loyalty marketing calendar, oversee points liability management, and partner cross-functionally to translate segmentation insights into personalized customer experiences across all digital touchpoints.

KEY ACCOUNTABILITIES

• CRM Strategy & Execution:
• Loyalty Program Design & Management:
• Loyalty Marketing Calendar:
• Rewards Catalog Management:
• Points Liability Management:
• Reporting & Customer Segmentation:
• Loyalty Personalization on Site:
• Customer Segmentation & Targeting:

Key Stakeholders

Collaborate with product, merchandising, digital, and creative teams to ensure seamless execution of loyalty and CRM strategies across all touchpoints. Ensure that loyalty and CRM efforts are integrated into the broader marketing strategy.

Qualifications

• CRM & Loyalty Expertise:
• Data-Driven & Analytical:
• Experience with Marketing Campaigns:
• Financial Acumen:
• Strong Collaboration
  
  Skills:
• Customer-Centric Mindset:
• Excellent Communication & Organizational
  
  Skills:

Preferred:

• Experience in the beauty or fashion industry.
• Familiarity with loyalty management platforms and CRM systems.
• Shopify experience
• Strong project management skills and the ability to juggle multiple priorities in a fast-paced environment.

What Orveon Offers You

• "Hybrid First" Model – 3 days per week in office, balancing virtual and face-to-face interactions.
• "Work From Anywhere" – Freedom to work six (6) weeks annually from the location of your choice.
• Complimentary Products – Free and discounted products on new releases and fan-favorites.
• Professional Development – Exposure to senior leadership, learning and development programs, and career advancement opportunities.
• Community Engagement – Volunteer opportunities in the communities in which we live and work.

Pay Transparency - The following represents a good-faith estimate of the compensation range for this position.

At Orveon Global, we carefully consider a wide range of non-discriminatory factors when determining compensation. Actual salaries may vary based on factors including, but not limited to, geographic location, education, experience, skills, and qualifications. The pay range for this position is $98,000-$130,500. Supplemented with all the amazing benefits above for full-time employees!

Equal Opportunities and Accommodations

Orveon is deeply committed to building a workplace and global community where inclusion is not only valued but prioritized. We strive to build and nurture a culture where a focus on diversity, equity, and inclusion is instinctive. Our deep sense of passion and pride in what we do, both as individuals and as a collective,…