Senior Client Marketing Manager

Join our team as a Senior Client Marketing Manager, where you'll lead the strategy, development, and execution of impactful marketing programs for a portfolio of enterprise clients. In this highly visible role, you'll leverage data-driven insights, innovative marketing strategies, and cross-functional collaboration to drive client engagement, retention, and revenue growth. As a trusted advisor and subject matter expert, you'll influence key stakeholders, shape marketing best practices, and help elevate team performance while delivering exceptional results for our clients.

This is a Remote position available in the United States. Bright Horizons is a leading education and care company that helps employees thrive at work and at home by partnering with employers to offer high-quality child care, elder care, and educational support. Our workplace reflects this commitment—with collaborative environments, meaningful benefits, and a culture that supports both career growth and personal well-being.

Whether you’re caring for children or powering the systems and partnerships that make it all possible, at Bright Horizons, you’re the difference.

The Senior Client Marketing Manager (SCMM) is a recognized subject matter expert responsible for leading the strategy, development, and execution of client marketing programs for a portfolio of enterprise accounts. This role drives measurable impact on client engagement, registration, and revenue growth through innovative, data-driven marketing strategies. Operating with a high degree of autonomy, the SCMM influences client and internal stakeholders, contributes to departmental strategy and planning, and plays a key role in shaping marketing best practices.

This role also provides leadership, coaching, and guidance across the team while supporting broader organizational priorities.

• Lead the strategy and execution of client marketing programs for a portfolio of complex, multi-service, enterprise and enterprise-like accounts, driving significant impact on engagement, retention, and revenue growth.
• Own and manage large-scale, high-visibility marketing initiatives (e.g., enterprise launches, multi-channel campaigns, transitions) with minimal oversight.
• Serve as a recognized subject matter expert in client marketing, establishing best practices, frameworks, and standards across the team.
• Partner with senior client stakeholders and internal leadership to influence marketing strategy, priorities, and long‑term engagement plans.
• Analyze performance data and trends to provide strategic recommendations that inform both client outcomes and broader team direction.
• Contribute to team planning efforts, including goal setting, operational improvements, and identifying opportunities for scale and efficiency.
• Lead cross‑functional collaboration across marketing, client relations, and other internal teams to align on strategy and execution.
• Provide guidance, coaching, and delegation of work to junior team members and peers; review work to ensure quality and alignment with strategic objectives.
• Identify and drive process improvements, tools, and scalable solutions to enhance team performance and effectiveness.

• Education Bachelor's Degree in marketing or related field required
• Experience 8 years of professional experience in marketing required

• Strong proactive communication skills.
• Project management skills; ability to own projects from end‑to‑end.
• Highly organized with strong follow‑through.
• Excellent relationship‑building abilities.
• Strategic thinker with strong presentational skills.
• Self‑starter capable of working independently.
• Ability to report out and articulate complex processes.
• Forward‑thinking, anticipating client needs.
• Effectively handle escalations via efficient problem‑solving.
• Technical Proficiency:
  Knowledgeable and adept at Microsoft OS, including Microsoft Office, Excel, Outlook.
• Experience with Salesforce, Salesforce Marketing Cloud, and print‑on‑demand systems preferred.
• Must be results‑oriented, highly motivated, able to function effectively under pressure.
• Must be…