Social Media Manager & Content Creator

HOME agency is a strategy-led creative and marketing agency working with consumer brands, nonprofits, healthcare, hospitality, tourism, arts and culture, civic organizations, and purpose-driven brands. We are minority and women-owned, nationally experienced, and built around the belief that the best marketing starts with trust, human connection, and narrative.

We are hiring a South Florida-based Social Media Manager & Content Creator to own social for HOME and for several of our clients, day to day.

This person owns the calendar, the channels, and the community, coordinating every collaborator and flagging risk before anyone has to ask. They execute that ownership by creating genuinely great content: writing in a voice that's fluent in social, shooting and editing short-form video, and stepping in front of the camera when the moment calls for it. You follow the content strategy set by leadership, but nothing moves without you, and nothing slips through the cracks either.

This role is based in Broward, Palm Beach, or Miami-Dade County. It's hybrid, you'll work from home day to day, and be available locally to shoot, produce, and attend events in person when the work calls for it.

What We Are Looking For

• 3 to 5 years of experience in social media management and content production, agency experience required
• Direct experience owning a content calendar and production schedule for multiple accounts or clients, not just producing content as an individual contributor
• Genuinely obsessed with project management and organization, comfortable owning a locked calendar and tracking many moving parts at once
• A proactive communicator who surfaces problems early, in neutral language, with a recommended path forward
• Experience managing content for multiple clients as well as an agency's own channels
• Demonstrated abilities in platform-native writing for Linked In and Instagram, content formats, analytics, community engagement and executive thought leadership
• A real, current pulse on culture, pop culture, trends, and how conversations move through social
• Comfortable directing a shoot and being in front of the camera, not just behind it
• A strong caption writer and platform-native copywriter
• Experience with tools like Canva, Cap Cut, Asana, and native platform editors
• Bilingual is a plus, but not required
• Experience with mission-driven brands, nonprofits, destination marketing and tourism, or consumer brands preferred
• Bachelor's degree or equivalent experience, we care more about what you've done than where you went to school

What You Will Do

• Own the calendar on the project management software in real time, so status is always visible without anyone having to ask
• Run the monthly planning cycle, locking roughly 80 percent of the month's content in advance while leaving room for trends, culture, and last-minute moments, because that is what good social actually requires
• Coordinate directly with collaborators, designers, writers, interns, and vendors, initiating asks with real lead time, never last minute
• Proactively flag risks and blockers as soon as they're known, with a proposed next step attached, not just the problem
• Execute the integrated content strategy set by leadership, translating direction into scheduled, on-brand content across Instagram and Linked In for HOME agency and for clients
• Ability to shoot, edit, and creative-direct short-form video, reels, and graphic content, working with a designer for support, but owning the words yourself
• Be a comfortable, confident presence on camera as needed
• Actively manage community: monitor, engage, comment, and respond to comments, mentions, and DMs in a timely way, treating it as brand reputation, not a chore
• Proactively grow owned channels: engage with new and relevant accounts, identify new audiences, and grow follower counts, not just maintain existing engagement
• Monitor platform trends and formats, and initiate or participate in trends that fit brand voice and strategy
• Notice when a piece of content is working and flag it as a potential proof point or story, thinking about outcomes, not just output
• Hold multiple distinct brand voices at once, across HOME and several clients, without blurring them
• Partner with strategy, creative, and paid media so content never happens in a silo

Working Style

This is a hybrid role, part-time to full-time, based locally in Broward, Palm Beach, or Miami-Dade County, with the ability to travel within the area for shoots and events.

This Is Not the Right Role If

• You've gone viral on your own content or built a following, but you haven't worked inside an integrated agency environment with multiple collaborators and clients
• You're a strong creator but haven't had to own a calendar, coordinate collaborators, or work inside a real production system
• You create great content but don't communicate proactively, problems need to be flagged before they become fires, not after
• You need a fully built system handed to you rather than owning and running one yourself
• You're only comfortable behind…