Senior Communications & Publicity Marketing Manager, Talent Brand (Remote

TRM Labs is looking for a Senior Communications & Publicity Marketing Manager, Talent Brand to build and expand the external profile of TRM's CEO and senior leaders among high-priority talent and investor audiences, including the world's best builders, engineers, AI researchers, and mission-driven operators. This is a full-time contract role intended to provide immediate senior-level execution and ownership while TRM scales through a high-growth period.

This is not a traditional employer brand, demand generation, or content-production, or conventional corporate PR role. TRM is looking for a hands‑on communications and publicity marketer who can build executive visibility through top‑tier podcasts, speaking opportunities, social and creator‑led platforms, nontraditional earned channels, strategic partnerships, and high‑impact storytelling. Traditional media remains valuable but is not the primary focus of this role.

You will help turn TRM’s company momentum, founder perspectives, announcements, events, and mission into sustained external visibility. The right person knows how to identify the right channels and relationships, develop a compelling angle, pitch it effectively, and translate the resulting opportunities into measurable reach and engagement. This role is ideal for someone who combines strong communications judgment with resourceful execution.

You should be comfortable building from scratch, working directly with senior stakeholders, developing external relationships, and moving quickly from idea to outreach to measurable results.

• This is an immediate need. Candidates should be available to interview right away and start shortly after selection.
• This is a full-time contract role, with an expected workload of 40 hours per week.
• Candidates must be able to maintain meaningful overlap with U.S. time zones while collaborating with globally distributed teams.
• This contract role has the potential to convert to a full-time position based on performance, fit, business needs, and alignment with TRM’s mission.

• Build and execute an executive-profile strategy that increases visibility, credibility, and influence of TRM's CEO and senior leaders among priority talent and investor audiences.
• Identify, pitch, and secure high-value podcast appearances, speaking opportunities, social and creator‑led features, newsletters, conferences, communities, and other nontraditional earned opportunities for TRM's CEO and senior leaders.
• Develop relationships with podcast producers, journalists, creators, influencers, community leaders, and other external partners.
• Build and manage influencer, creator, and brand partnerships that extend TRM’s reach among high-priority audiences.
• Develop compelling story angles, pitches, talking points, executive messaging, and supporting materials for external opportunities.
• Create social amplification strategies around company announcements, founder perspectives, events, media placements, and major company moments.
• Partner with founders and senior leaders to translate their expertise and perspectives into timely, relevant external narratives.
• Collaborate with Marketing, Communications, People, Content, R&D, and external PR or creative partners to coordinate campaigns and opportunities.
• Support event and conference visibility through speaker positioning, pre-event promotion, live amplification, content capture, and post-event follow-up.
• Turn earned-media placements, interviews, podcasts, events, and announcements into additional social, newsletter, community, and campaign opportunities.
• Identify and coordinate external vendors, freelancers, creators, or specialist partners when needed to execute quickly.
• Track outcomes such as media and podcast placements, partnership reach, executive visibility, audience growth, engagement, share of voice, and candidate interest.
• Use AI tools to accelerate research, outreach development, content adaptation, campaign planning, and execution without sacrificing judgment or quality.

• 7+ years of experience across communications marketing, publicity, earned media, social marketing, influencer partnerships, brand…