Senior Database Marketing Analyst

Strand Marketing is a boutique digital marketing consultancy specializing in strategic client services and performance-based affiliate media buying. Founded seven years ago, Strand has partnered with both Fortune 500 brands and fast-growing startups, delivering measurable growth through expertise in media strategy, marketing operations, and the consumer journey. As we continue to scale, we are looking to expand our team with talented individuals who can support our growing portfolio of performance marketing clients.

Indeed, over the last 4 years we have consistently been in the Inc 5000 fastest growing companies list.

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We are seeking an experienced Sr. Marketing Data Analyst to drive performance analysis, data integrity, and actionable insights across our marketing channels. This role plays a critical part in ensuring marketing investments are data-driven, optimized, and aligned to business outcomes

• o:
  
  Lead performance analysis across affiliate, email, native, and display channels to identify trends, risks, and optimization opportuniti
• es Reconcile and validate data across multiple sources to ensure accuracy for internal reporting and client-facing deliverabl
• es Build and maintain dashboards and automated reporting tools to improve visibility and decision-maki
• ng Develop forecasting models and ROI analyses to guide strategic investment decisio
• ns Partner cross-functionally with marketing, BI, and operations teams to support campaign performance and business insigh
• ts Translate complex data into clear, compelling narratives for stakeholders, including leadership and clien
• ts Identify and implement automation and process improvements to increase efficiency and reduce manual wo

• ns:
  
  Marketing decisions are consistently backed by accurate, timely, and actionable d
• ata Campaign performance improves through clear optimization insights and strategic recommendati
• ons Reporting is reliable, scalable, and easily understood by both internal teams and clie
• ntsData processes are streamlined, reducing manual effort and increasing operational efficie
• ncy Stakeholders trust and rely on your insights to guide business and client decisi
• ons Complex data is translated into clear, compelling narratives that help stakeholders quickly understand performance trends, risks, opportunities, and recommended acti

• For:7+ years of experience in digital marketing analytics, ideally across affiliate, email, native, or display chan
• nels Strong understanding of performance metrics such as CPA, CPC, CPM, conversion rate, and
• ROITechnical Experience building dashboards and reports using tools like Google Sheets, Excel, Domo, Tableau, Looker Studio, or sim
• ilar Working knowledge of SQL, tracking pixels, tag managers, and analytics platforms (e.g., Google Analytics, Adobe Analyt
• ics)
  Familiarity with marketing and partner platforms such as , Google Ads, Outbrain/Taboola, Mailchimp, or sim
• ilar Proven ability to turn complex data into clear, actionable insi
• ghts Experience with forecasting, profitability modeling, and performance optimization strate
• gies Strong communication skills with the ability to present insights to both technical and non-technical audie
• ncesA process-oriented mindset with experience improving workflows and implementing automa

• rand:
  
  Opportunity to work on high-impact performance marketing initiatives across a diverse client port
• folio
  
  Collaborative, fast-paced environment with strong cross-functional partne
• rship
  
  High ownership and visibility into business-critical deci
• sions
  
  Exposure to both strategic and technical aspects of marketing anal

onment

This role is required to be in person at our beautiful, fully stocked Hermosa Beach location Tuesday–Thursday each

• enefits
  
  Competitive Pay + bonus (paid January an
• and July)401K with 4% compan
• packageWFH Mondays and WFH + Half Day Fridays a
• ll year Monthly home office and lifestyle reimbu
• sement
  
  Monthly happy hours, team building events, and volunteer opport
• unities
  
  Fun, energizing and fast-paced work envi