CRM Marketing Lead: Remote Personalization & Growth Architect
Remote / Online - Candidates ideally in
Richmond, Henrico County, Virginia, 23214, USA
Listed on 2026-08-20
Richmond, Henrico County, Virginia, 23214, USA
Listing for:
Humana Inc
Remote/Work from Home
position Listed on 2026-08-20
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, CRM Systems & Management, Marketing Communications
Job Description & How to Apply Below
Humana Inc. is seeking a CRM Marketing Lead to plan, implement, and optimize data-driven member communications for Go365 + Stars. You will translate insights and performance data into personalized engagement strategies, working with marketing pods and analytics to inform prioritization, testing, and optimization.
The role emphasizes learning agendas, cross-functional influence, and driving outcomes across member engagement journeys. Remote-friendly with travel up to 10%.
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