Sr Director, Regional Marketing Americas

Location: Northern

## Sr Director, Regional Marketing Americas Apply remote type:
Remote locations:
OTCTH:
Connecticut Home Offices Remote Location, Remote City, CT, 06032 USAtime type:
Full time posted on:
Posted 3 Days Agojob requisition :

** Date Posted:
**** Country:
** United States of America
*
* Location:

** OTCTH:
Connecticut Home Offices Remote Location, Remote City, CT, 06032 USA
** The Opportunity
** Otis is a global leader with a multi-billion-dollar installed base and a highly localized commercial execution model across Service, Modernization, and New Equipment. As customer expectations evolve and competition intensifies, marketing plays a critical role in generating demand, strengthening the Otis brand, and accelerating commercial growth.

We are seeking a
** Senior Director, Regional Marketing Americas
** to build and lead a high-performing regional marketing organization across North America and Latin America. The Senior Director will ensure consistent, scalable execution across the Americas while delivering measurable business impact through demand generation, installed-base penetration, lifecycle marketing, brand strength, and customer-led growth initiatives. This leader will serve as a key partner to regional commercial teams, connecting global marketing priorities with local market opportunities to accelerate growth across Service, Modernization, and New Equipment businesses.
** Why This Role Matters Now*
* • Critical leadership role supporting growth across the Americas region  
• Direct impact on demand generation, pipeline creation, and revenue outcomes  
• Opportunity to strengthen commercial alignment between Marketing and Sales  
• Responsible for scaling account-based and digitally driven marketing programs  
• Key role in driving consistency of brand, messaging, and customer experience across markets  
• Leads regional transformation toward a more data-driven and performance-oriented marketing organization
** 24–36 Month Mandate*
* • Accelerate pipeline generation and marketing-attributed revenue across the Americas  
• Establish a best-in-class regional go-to-market model aligned to business priorities  
• Expand Account-Based Marketing programs targeting strategic customers and industries  
• Improve marketing ROI, campaign effectiveness, and conversion performance  
• Increase customer engagement across the lifecycle through integrated marketing programs  
• Build scalable marketing capabilities in digital, analytics, customer insights, and commercial partnership  
• Strengthen alignment between regional sales and marketing teams
** Key Responsibilities
**** Lead Regional Marketing Strategy*
* • Define and execute the Americas marketing strategy aligned to growth priorities and commercial objectives  
• Translate global marketing priorities into regional plans tailored to market dynamics and customer needs  
• Shape go-to-market approaches for Service, Modernization, New Equipment, and strategic growth initiatives  
• Align marketing investments and resources to maximize business outcomes
** Drive Demand Generation & Pipeline Growth*
* • Lead integrated, multi-channel marketing campaigns that generate qualified leads and pipeline opportunities  
• Expand and scale Account-Based Marketing programs focused on strategic enterprise and key accounts  
• Ensure strong alignment between marketing programs, sales priorities, and revenue objectives  
• Optimize campaign performance through data-driven decision making and continuous improvement
** Serve as a Strategic Commercial Partner*
* • Partner closely with Regional Sales Leadership to align on priorities, target accounts, and growth opportunities  
• Support commercial planning through customer insights, market intelligence, and demand forecasting  
• Act as the voice of the customer in shaping messaging, content, and campaign strategies  
• Help drive sales enablement efforts that improve commercial effectiveness
** Build Organizational Capability*
* • Lead and develop a high-performing team of regional marketing managers and specialists  
• Foster a culture of accountability, collaboration, innovation, and continuous improvement  
• Strengthen capabilities in digital marketing,…