Banking and Capital Markets Product Marketing Lead — Chainlink Labs

• Company: Chainlink Labs
• Location: United States
• Sector: Crypto Perp
• Source: web
  3.career

Chainlink is the industry-standard oracle platform bringing the capital markets onchain and powering the majority of decentralized finance (DeFi). The Chainlink stack provides the essential data, interoperability, compliance, and privacy standards needed to power advanced blockchain use cases for institutional tokenized assets, lending, payments, stable coins, and more. Since inventing decentralized oracle networks, Chainlink has enabled tens of trillions in transaction value and now secures the vast majority of DeFi.

Many of the world’s largest financial services institutions have also adopted Chainlink’s standards and infrastructure, including Swift, Euroclear, Mastercard, Fidelity International, UBS, S&P Dow Jones Indices, FTSE Russell, Wisdom Tree, ANZ, and top protocols such as Aave, Lido, GMX and many others. Chainlink leverages a novel fee model where offchain and onchain revenue from enterprise adoption is converted to LINK tokens and stored in a strategic Chainlink Reserve.

Learn more k.

This role exists to strengthen and scale Chainlink’s product marketing efforts across Banking and Capital Markets by bringing deep industry expertise and B2B experience. It will drive integrated product marketing initiatives, own use case positioning, and support commercial initiatives globally. The role is critical to connecting holistic marketing efforts with sales and client engagement in highly regulated environments, ensuring durable relationships and business outcomes across institutional stakeholders.

Lead integrated product marketing initiatives and GTM strategies for Banking, Capital Markets, and Asset Management segments, driving engagement and pipeline with institutional buyers

Develop and execute product marketing plans and messaging tied to core business use cases, ensuring alignment with business priorities

Establish and grow relationships with institutional clients, partners, and internal sales teams to increase deal velocity and long-term value

Own key product marketing programs such as industry surveys and research, delivering insights that inform positioning and thought leadership tied to core Chainlink use cases

Drive high-velocity execution across campaigns and initiatives, ensuring rapid iteration and consistent delivery of business outcomes

Owned or led high impact global marketing B2B initiatives with a focus on selling to financial services and fintech brands

Background in Banking, Capital Markets, Fintech, or Asset Management, with demonstrated ability to market to institutional buyers

Demonstrated ability to build and execute product marketing plans and GTM strategies tied to major business objectives

Experience working within regulated industries, navigating compliance considerations in marketing execution

Ability to think strategically, execute tactically, and be simultaneously nimble and thoughtful

Built and maintained strong partnerships with sales teams, enabling client engagement and pipeline development

Experience operating in a client-facing role internally or at a marketing agency

Background in agency environments serving enterprise clients or challenger brands

Proven ability to operate with urgency, delivering high-quality outputs in fast-paced environments

Managed end-to-end marketing efforts across multiple channels, delivering key messages to specific markets

Demonstrated ability to influence stakeholders, push back when needed, and drive strategic direction

Experience building client-facing materials, playbooks, or sales enablement assets

Exposure to Web3 or blockchain-related marketing initiatives

All roles with…