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Senior Copywriter

Remote / Online - Candidates ideally in
Lititz, Lancaster County, Pennsylvania, 17543, USA
Listing for: WebstaurantStore Food Service Equipment and Supply Company
Full Time, Remote/Work from Home position
Listed on 2026-09-07
Job specializations:
  • Marketing / Advertising / PR
    Content Writer / Copywriter, Digital Marketing, Marketing Communications
Salary/Wage Range or Industry Benchmark: 70000 - 95000 USD Yearly USD 70000.00 95000.00 YEAR
Job Description & How to Apply Below

Job Summary

The Senior Copywriter will bring seasoned writing and content strategy expertise to a team that supports marketing efforts across Webstaurant Store, The Restaurant Store, Clark National Accounts, and other core services. This role goes beyond writing individual pieces of copy — you'll help shape content strategy, bring creative ideas to the table, and partner closely with design teams on integrated campaigns.

We're looking for a confident self-editor with agency or in-house advertising experience who can operate independently in a high-volume, fast-paced environment.

Remote Work Qualifications
  • Access to a reliable and secure high-speed internet connection. Cable or fiber internet connections (at least 75mbps download/10mbps upload) are preferred, as satellite connections often cannot support the technologies used to perform day-to-day tasks.
  • Access to a home router and modem.
  • A dedicated home office space that is noise- and distraction-free. The space should have strong wireless connection or a wired Ethernet connection (wired connection is preferred, if possible).
  • A valid, physical address (apartment, suite, etc.). PO Boxes are not supported, as a physical address is required for you to receive your computer equipment.
  • The desire and ability to work and communicate with other team members via chat, webcam, etc.
  • Legal residents of one of the following states: (AK, AL, AR, AZ, CT, DE, FL, GA, IA, , IN, KS, KY, LA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, VT, WI, WV, and WY).

We only accept W-2 candidates, H-1B sponsorship is not available.

Responsibilities

As a Senior Copywriter, you will:

  • Write customer-facing copy for a range of digital & print marketing tactics, including emails, landing pages, paid social, direct mail, flyers, signage, apps, and ads
  • Develop strategic internal deliverables like brand guides, messaging platforms, and training modules
  • Own and write for large, cross-channel campaigns as well as routine monthly deliverables for various company divisions
  • Collaborate with Product Design, Graphic Design, Video, Paid Media, Marketing Automation, and other teams to ideate and execute integrated campaigns at a fast pace
  • Identify missing reference material and proactively speak up or ask questions to eliminate gaps
  • Shape content and messaging strategy, contributing high-level campaign ideas rather than working from a brief alone
  • Advocate for your creative perspective, evaluating feedback against project goals and making recommendations
  • Participate in subject line and other on-page testing, reviewing results and adjusting content approaches as appropriate
  • Self-edit and proofread work for accuracy, brand voice, and grammar before it moves to review
  • Work with stakeholders across multiple departments, translating feedback and business goals into clear, on-brand copy
  • Maintain consistent voice and tone within campaigns with the ability to adapt across divisions
  • Offer suggestions for how to improve processes, tools, and workflows
Physical Requirements
  • Work is performed while sitting/standing and interfacing with a personal computer.
  • Requires the ability to communicate effectively using speech, vision, and hearing.
  • Requires the regular use of hands for simple grasping and fine manipulations.
  • Requires occasional bending, squatting, crawling, climbing, and reaching.
  • Requires the ability to occasionally lift, carry, push, or pull medium weights, up to 50lbs.
Qualifications Experience
  • 5+ years of professional experience in a writing role focused on advertising, marketing or direct response copy
  • Agency experience preferred
    Договор
Education

This role does not require a degree. We value relevant skills and experience and alignment with our core values above all else.

Desired Traits & Skills

We are looking for driven, self-directed candidates who:

  • Adapt quickly to shifting priorities and competing deadlines across a wide variety of formats
  • Take ownership of projects and see them through with minimal direction
  • Show strong problem-solving and strategic thinking skills
  • Advocate for customer-focused copy solutions
  • Draw conclusions from data and use it to inform their recommendations
  • Readily adopt new tools into their work to drive better results
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Position Requirements
10+ Years work experience
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