Marketing Traffic Manager

Job Description

Marketing Traffic Manager

B2B Marketing Agency | Project Coordination & Traffic Management

Own project coordination and traffic management for an established B2B marketing agency (since 2009) serving professional services firms. Track timelines, enforce deadlines, route assignments across an implementation team of 10-15 specialists, monitor budgets, and make sure nothing sits idle in anyone's queue. This is a coordination and verification role -- you keep the work moving.

This is a primarily remote contractor role with variable hours based on workload. Tampa Bay area candidates preferred; open to qualified candidates in other US locations.

Key Skills: Project Management | Traffic Management |  | Resource Allocation | Budget Tracking | QC/Quality Verification | Process Development | AI Tools

ABOUT MARKETING DIRECTION

Marketing Direction is a strategic B2B marketing agency established in 2009, specializing in comprehensive marketing solutions for professional services firms. We're known for our trademarked Marketing Direction Strategic Blueprint® methodology and Detailed Marketing Action Plans (DMAPs) that provide clients with clear, transparent roadmaps from strategy through execution.

Company Values: Action-Oriented, Strategic, Passionate, Innovative, Results-Driven, Expertise

THE OPPORTUNITY

Marketing Direction seeks a Traffic Manager to own operational coordination across client accounts. You are the connective tissue between our account managers and our implementation team. Account managers own the client relationships and strategic direction. Specialists own the execution. You own the flow between them.

This is one of four defined project roles in our operating model:
Lead Marketer (account manager), Project Owner (owns a specific project), Traffic Manager (operational coordination), and Project Team (execution). You may interact with 10-15 team members, but your core function is routing account manager projects across the implementation team.

This role is perfect for:

• Agency project managers or traffic coordinators who thrive on keeping multiple projects moving simultaneously
• Organized operators who build systems that prevent problems rather than managing fallout
• People who notice when a task has been sitting untouched and act without being told
• Project Management platform power users who configure automations, dashboards, and alerts -- not just check boxes
• Contractors comfortable with variable hours and a team of fellow contractors
• Communicators who send one consolidated message with priorities, links, and actions -- not tool notification floods

This role is NOT a fit if:

• You want to execute marketing work (write copy, design, run ads, build campaigns)
• You need guaranteed minimum hours or predictable weekly volume
• You wait to be told what to do rather than monitoring and acting proactively
• You default to tool notifications instead of direct, human-context communication
• You treat deadlines as targets rather than commitments
• You need positional authority to get things done (this is influence through relationships, not hierarchy)

WHAT YOU'LL DO

Project Setup (before kickoff)

• Create project boards in  under the correct program category
• Create Dropbox folders with standard sub-folder structure
• Gather reference materials (brand docs, prior deliverables, relevant data) and organize in project folder
• Verify team assignments, scope definition, and estimate approvals are complete before kickoff
• Consolidate individual team member estimates into a single document for project owner review

During Execution

• Route project assignments to the right specialist based on skillset and capacity
• Manage timelines, dependencies, and deliverable tracking for concurrent client projects
• Conduct first-pass QC on deliverables before they advance to project owner review (brief-against-deliverable check, not technical review)
• Route deliverables through the approval chain
• Monitor hours against approved estimates; enforce budget check-in requirements
• Flag out-of-scope work for independent estimation and approval before additional work continues
• Escalate when a team member's deliverable is past deadline
• Monitor cross-account capacity and flag resource constraints
• Resolve operational bottlenecks proactively before escalation
• Verify deliverables in production after deployment (links, forms, functionality)

Communication and Reporting

• Provide weekly account reports to each account manager: project status, hours against estimates, upcoming deadlines, items requiring attention
• Send human-context communications for approvals and status -- direct messages explaining what needs attention, where to find it, and by when
• Consolidate multiple review items into a single prioritized message with links and expected actions
• Status updates answer four questions: what's done, what's in progress, what's blocked, what needs attention

Project Closeout

• Verify final deliverables against original scope
• Confirm all files organized in correct folders with proper naming
• Reconcile…