Marketing & Communications Manager

THE HELIX SCHOOL
• K–22

Guiding Children with Autism to Lead Fulfilling and Connected Lives

• Accredited nonpublic school serving over 60 students
• K–22 continuum: diploma, certificate, and transition pathways
• Integrated academics with clinical team: speech, OT, counseling, behavior support
• Evidence-based, differentiated curriculum across all grade levels

Founded 2014
• 100+ students served since opening

Championing Lifelong Learning and Growth for Neurodivergent Adults

• Post-secondary program launching Fall 2026 in San Rafael
• Six pillars:
  Lifelong Learning, Workforce Readiness, Entrepreneurship, Visual Arts, Life Skills, Social & Leisure
• Personalized scheduling
  • 3:1 staff ratio
  • Max 6–7 per class
• Funded through Regional Center, SDP, DOR, and philanthropy

Target enrollment: 30–35 participants in Year 1

The Marketing & Communications Manager is a newly created hybrid role serving both The Helix School and Helix Adult Academy. The position will work across both locations, with the flexibility to work from home two to three days per week. Born out of our growth and the recognition that telling our story well is essential to our mission, this role will serve as the primary steward of the Helix brands—shaping how we engage prospective families, donors, community partners, corporate and private foundations, and the broader public.

Reporting to The Helix School’s Director of Development, the Marketing & Communications Manager will collaborate closely with the leadership teams and Executive Directors of both the school and adult academy to ensure our communications are cohesive, compelling, and true to who we are. This is a hands‑on, creative, and operational role for someone who enjoys writing, advancing brand awareness, and designing fundraising campaigns and donor communications across print and digital platforms.

The ideal candidate understands how to identify, target, and segment audiences to advance programmatic goals and drive engagement. This deadline‑driven role will be measured by audience growth, engagement, and call‑to‑action conversion.

• Serve as guardian of the Helix brand: maintain and enforce brand standards
• Develop and execute a comprehensive shared communications calendar (for The Helix School and Helix Adult Academy) including social media, email, print, and live events
• Produce and maintain print and digital collateral including program overviews, catalogs, one‑pagers, event materials, and fundraising campaign materials
• Write, design, and produce (with vendor support) internal and external communications including direct mail, email, web, social media, and print and digital newsletters and publications
• Design and craft email campaigns via Mailchimp and/or Bloomerang email platforms
• Plan and execute public relations and advertising campaigns (print and digital)
• Oversee the social media channels (Instagram, Facebook, Linked In) for both organizations, collaborating with leadership and staff on social media strategy and execution
• Oversee and maintain the websites (with vendor support); collaborate with and guide department heads on processes and schedules to ensure content is maintained
• Put in place text, photo, and video storytelling to reflect the full diversity of The Helix School and Helix Adult Academy communities, showcasing values of access and belonging
• Analyze communications engagement and performance metrics to refine messaging, strengthen storytelling, and improve conversion and response rates
• Research associations, trade shows, publications, podcasts, and events where The Helix School and THAA should be present

Education, Experience & Competencies

• Bachelor's degree
• Minimum of five (5) years leading marketing…