Manager Publisher Marketing And Advertising

# MANAGER PUBLISHER MARKETING AND ADVERTISING Fully Remote   
• ARCH - Williamsport, PA 17701## Overview Position Type2 PROFESSIONAL Job Shift Full Time Education Level4 Year Degree or equivalent experience

Travel Percentage Up to 25%## Description Reporting to the Director of Marketing & Advertising, this position is responsible for expansion and execution of integrated marketing strategies and objectives specifically focused on building market brand awareness that will drive revenue growth.
* Responsible for creating, selling and presenting cooperative advertising and other promotional programs to new and existing publishers; assist them in selecting which vehicles are best suited to promote their titles to our public and school library markets.
* Integral to the success is building effective relationships with targeted publishers.
* Collaborate to build marketing strategies with marketing team.

Participate in and contribute marketing perspectives in key meetings.
* Coordinate and secure title-specific promotional marketing efforts with publishers on each campaign.
* Organize and develop partnership of specific author/title marketing programs and or product development.
* Supporting publisher promotional opportunities by developing curriculum focused programs with the end goal of expanding publisher co-op advertising revenue for Brodart.## Qualifications
* Bachelor's degree in Marketing.
* At least five years experience creating marketing and advertising campaigns.
* Results orientated with recognized success in driving revenue growth.
* Ability to execute marketing plans targeting school and public library channels.
* Interest in strategies linked to understanding marketing and customer behavior; self-driven, analytical and creative problem solver, leader and team player, with the ability to manage multiple tasks simultaneously.
* Must be comfortable in cooperative advertising sales situations with publisher representatives.
* Able to clearly explain our promotional programs and how they best fit their needs.
* Typical home office environment.
* Some travel requirement for publisher meetings, customers, Brodart corporate office visits and company conventions that could include weekends.