Growth Marketer Remote
Northern, Floyd County, Kentucky, USA
Listed on 2026-09-29
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Marketing / Advertising / PR
Digital Marketing, Social Media Marketing
Department: Marketing
Reports to: COO
Location: Remote in the US, with a strong preference for the Eastern Time Zone
Employment type: Full-time. W2
Compensation: competitive salary
AI-powered tax strategies to minimize your business tax bill.
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Hey Drew is changing that. Hey Drew is a tax advisory firm that designs and delivers advanced tax strategies for the American entrepreneur. Our custom-built AI engine presents your specific tax savings roadmap to a human tax professional who will implement it alongside you. The best part — our team of tax valets will put your plan in place and help you maintain it all year long.
AI-Driven. Human Perfected.
We're looking for a Growth Marketer to own how our marketing runs and grows — from strategy through to execution across channels. You'll set the direction, build and run the campaign calendar, and turn plans into shipped work across content, ads, and social. This is a role for someone who can think in strategy and funnels but is equally comfortable getting into the operational detail and making sure things actually get done.
Keyresponsibilities
Own initiative management, the campaign calendar, and channel execution end to end — planning what ships, when, and where, and making sure it happens.
Develop marketing and growth strategy, then translate it into concrete campaigns, initiatives, and priorities.
Set content direction, briefing and guiding content, ads, and social output so it aligns with strategy and brand.
Manage vendors and agency relationships — briefing, coordinating, reviewing, and holding to standard delivery.
Communicate strategy and scope clearly to leadership and vendors, so everyone understands the "what" and the "why".
Run marketing operations — tools, processes, tracking, and reporting that keep marketing organized and measurable.
Plan and manage campaigns across content, paid ads, and social from concept through to results, and run A/B tests to improve performance.
Set and track KPIs (e.g. CAC, ROAS, conversion, engagement, pipeline) and report on performance to leadership.
Own the growth funnel — awareness through acquisition, activation, and retention — and identify where to focus for the biggest impact.
Plan and manage the marketing budget across channels (paid social, search, and others) and vendors, keeping spend accountable to results.
Manage the work of creative and content contractors (e.g., content designer, video creator) to keep a steady pipeline of on-brand work.
3-5 years of proven experience in growth or performance marketing, ideally with team or vendor management
Strong strategist who can also execute — comfortable scaling a marketing function from an early stage and owning both the plan and the delivery, communicating the vision clearly to stakeholders
Hands-on experience running campaigns across content, SEO, paid ads, and social, with a track record of measurable results
Experience managing vendors — clear briefings, coordinating work, and upholding standards
Experience setting KPIs, reading analytics, and making decisions from the numbers
Experience with Meta Ads, Linked In Ads, and Google Ads;
Tik Tok Ads is a nice-to-haveAnalytics & tracking: GA4 and platform-native analytics; attribution and dashboarding tools
Lifecycle/email marketing, marketing ops & automation:
Go High Level (GHL); and email/CRM platform (e.g. Hub Spot, Klaviyo, Mailchimp)Project & campaign management:
Atlassian (Jira, Confluence), or similar (Asana, Notion, Trello)Experience with for affiliate and referral management
Familiarity with directing creative and video output
Experience in a startup environment is a strong preference
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