Customer Marketing Coordinator

This role welcomes a full-remote work arrangement, however applicants must be based in UK and have a work permit to be considered.

We value diverse perspectives and recognize that skills and experiences can be gained in various ways. If you're excited about this opportunity but don't meet every single requirement listed, we would love to hear from you and encourage you to submit an application!

Launchmetrics connects the world's leading Fashion, Lifestyle and Beauty (FLB) brands to the data and insights they need to make smarter decisions. As Customer Marketing Coordinator, you'll help us stay close to the customers who matter most
-the ones already on Launchmetrics who we want to grow, energize and turn into advocates. This is a full-time, remote role based in London.

Reporting to the Marketing Director, You'll be in the room (physically and virtually) for some of our most important customer moments: supporting the events where our customers show up, building the personalized content and workshop decks that start a conversation with a brand and becoming a familiar, trusted face for a group of smaller accounts across cities like New York, London, Paris, and Milan.

This role is about relationships as much as it's about process and strategy. You'll need to sync closely with Sales and Customer Success to understand what each account needs next, and you'll own the coordination and launch of outreach campaigns to client contacts
-from a first personalized email, to a workshop conversation, to a relationship that lasts. It's a role for someone who enjoys the people's side just as much as the discipline of making a multi-stakeholder program run on time.

• Customer event support. Support the Marketing Engagements Executive and the Director in the planning and on-site execution of events where our customers attend
  -coordinating logistics, guest experience and follow-up. We're looking for someone who doesn't just execute the plan, but brings ideas on how to make these moments better.

• Growing the database. Own the customer growth KPI: through outbound emails and marketing campaigns, expand our database of client contacts beyond current users, into new regions, brands and departments within existing accounts, building company-level awareness, not just with the teams already using Launchmetrics. This broader "account awareness" makes it easier to spot growth and expansion opportunities down the line.

• Personalized content & data stories. Own and develop account-specific content - data stories, talking points and materials- that give Sales and the Director a compelling, tailored way to open or deepen a conversation with a customer.

• Customer workshops. Support the research, customization and development of individual workshop decks, working closely with the Marketing Engagements Executive on strategy and format, and with the Director on prioritization, translating Launchmetrics data (including Media Impact Value® / MIV®) into a narrative tailored to each brand.

• Outreach coordination. Own and coordinate personalized customer outreach campaigns (email and beyond), building genuine working-layer relationships with the people who use Launchmetrics day to day.

• Relationship development. Build and maintain relationships with Tier 2 client contacts across our customer base, becoming a known, reliable point of contact for smaller accounts in key cities (NYC, London, Paris, Milan, Spain, and beyond).

• Target list enrichment. Collect and track engagement, scoring and intent signals on our target accounts from multiple sources (Zoom Info, Linked In Sales Navigator, Lemlist), and turn them into something the team can actually act on
  -flagging and sharing the right signals with Sales, Customer…