Manager, Key Account Marketing

Company

Cox Automotive - USA

Marketing

Marketing Manager

Manager - Non People Leader

Can work remotely anywhere in the specified country

Yes, 25% of the time

Day

Compensation includes a base salary in the range of $89,400.00 - $. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

* This position is remote/work from home and can be located anywhere within the United States BUT must live within an hour’s drive of a major airport AND be able to work Central or Eastern Standard hours. If you live near our Atlanta office, the role will be hybrid.

Final date to receive applications: Tuesday, October 6th

The Manager, Key Account Marketing, is responsible for developing and executing strategic marketing initiatives for Manheim's larger client segments. This role combines account planning, campaign execution, and data-driven marketing to drive client engagement, support growth objectives across assigned accounts ultimately leading to greater retention and increased revenue for Manheim. In addition, this role may support campaign execution for additional customers under the direction of Sr.

Manager or Director.

• Develop and implement marketing strategies for assigned Growth and Tier 3 client segments, aligning client goals with Manheim's auction capabilities and services.
• Build understanding of client business models, remarketing objectives, and market challenges within the Growth and Tier 3 segments.
• Create account-specific marketing plans and serve as a primary marketing contact for assigned accounts.
• Serve as primary marketing liaison for assigned commercial accounts, building trust and long-term partnerships.

• Design and execute targeted marketing campaigns supporting client remarketing goals across Manheim's auction network.
• Collaborate with Field Marketing and cross-functional teams to ensure consistent execution of client initiatives.
• Coordinate multi-channel marketing approaches, including digital, events, and location-based activations.

• Leverage analytics platforms (e.g., Salesforce) and AI-enabled tools to synthesize large data sets into clear insights, summaries, and performance narratives for internal stakeholders and clients.
• Translate campaign, buyer, and account-level data into actionable recommendations that inform account strategy, optimization opportunities, and growth planning.
• Develop concise, insight-driven recaps and summaries that clearly communicate performance, trends, and next steps across Sales, Field Marketing, and Key Account Marketing partners.
• Monitor and report on KPIs tied to client success and Manheim business objectives, using data storytelling to demonstrate marketing impact and ROI.

• Partner with Sales, Operations, Data Analytics, and Corporate Marketing to align strategies and ensure seamless execution of client campaigns.
• Proactively share synthesized insights, campaign learnings, and performance summaries to enhance cross-team visibility and decision-making.
• Ensure seamless handoffs and consistent communication across teams while maintaining brand standards and delivering customized client experiences.

• A competitive salary and top-notch bonus/incentive plans.
• Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
• Comprehensive healthcare, with…