Global Digital Fundraiser .org

Position description

350.org is looking for a Global Digital Fundraiser with 7+ years of experience overseeing a digital fundraising program to raise $3M+ annually through channels across Europe and North America.

About 350.org

• 350.org is building a global grassroots movement to solve the climate crisis. Our online campaigns, grassroots organizing, and mass public actions are led from the bottom up by thousands of volunteer organizers in over 188 countries. We use online tools to facilitate strategic offline action and aim to strengthen the climate movement and catalyze transformation around the world. The values that guide our work are listed here.
• 350.org is an equal opportunity employer. We strive to be inclusive and collaborative, committed to justice, and dedicated to creating a safe workplace where everyone is treated fairly. We value diverse perspectives, ideas, and ways of working. We aim to make staff positions accessible to all potential team members, regardless of race, national origin, ethnicity, age, disability, gender identity, sexual orientation, religion, veteran status, marital or parental status, or genetic information.
  
  We also strive to include team members in communities most affected by climate change or environmental, social, and economic injustice.

About the Global Digital Fundraiser

The Global Digital Fundraiser will produce, deploy, and analyze global digital fundraising appeals across email, paid media, SMS, website, and social media. This role has 7+ years of experience in raising $3M+ annually through digital fundraising across Europe and North America. The candidate will have experience with digital fundraising tools and solutions across Meta, Google, Salesforce, and other CRM, Fundraising, and Paid Media platforms.

The role will refine the process for reviewing and evaluating global digital fundraising efforts to improve ROI across all channels and create an effective strategy for revenue growth, donor growth, and retention. The Global Digital Fundraiser will work closely with the entire Individual Giving and Engagement Team and will report to the Individual Giving Director.

Essential Duties

• Oversee the Global Digital Fundraising program, including managing a small team in Europe and North America, to create and deploy a strategy that delivers $3M+ in annual digital revenue and other growth metrics.
• Support the Director of Individual Giving in developing digital strategy to grow income and the number of supporters in current and new markets.
• Develop the content and lead the implementation of digital fundraising efforts at the global, national, and regional levels across email, SMS, paid media, social media, and website.
• Create compelling fundraising campaigns and assets in all channels that inspire donors to give, give again, and give larger donations; provide rapid response content when required to drive donations.
• Monitor and analyze the Global Digital Fundraising program’s performance across all channels to ensure ROI and to meet or exceed annual goals for revenue growth, donor growth, and retention.
• Support the Individual Giving Director in creating accurate revenue projections and forecasting across all digital outreach.
• Support the Digital Engagement and Technology Director in adopting innovative tools and methods that grow and activate more donors.
• Collaborate with the entire Individual Giving Team to amplify ongoing donor cultivation and strategy.
• Work with national, regional, and global staff to design and implement effective digital fundraising content that increases 350.org’s donor base and revenue generation.
• Other duties as assigned

Required Qualifications

• 7+ years of creating and implementing effective digital fundraising strategies that have raised $3M+ annually in Europe and/or North America.
• Significant experience with paid media strategies for digital fundraising across European markets and/or North American markets, including emerging markets.
• Strong familiarity with digital fundraising tools and platforms such as Google Suite, Fundraise Up, Action Kit, Act Blue, Meta, Salesforce; plus proficiency with HTML and CSS needed to run digital programs.
• Detail-oriented…