Analyst II - Local Merchandising

Category/Area of Expertise: Merchandising Marketing Support

Job Requisition: 539672

Address: USA-ME-Scarborough-145 Pleasant Hill Rd

Store Code: HAN Produce Merch SGA (2762619)

Hannaford Supermarkets started out as a fresh produce vendor in Portland, Maine way back in 1883, and is still connected to those early roots as a local market. Hannaford actively seeks out farmers and producers to join our Local program which celebrates not only local foods, but the preservation of farmland, local traditions and local jobs. The connection we have to the source of our fresh foods is core to the way we do business, becoming the first major supermarket in the United States to document that all its seafood products were sustainably harvested.

Hannaford offers a flexible work environment, with a hybrid work expectation for Home Office based positions of being physically present in the Scarborough Home Office 3 days a week. This expectation serves to nourish our culture, showcase care through flexibility, and strengthen our partnerships.

Support Local Merchandising Specialist in the development, implementation and communication of merchandising objectives pertaining to local, in collaboration with Merchandising, Category, Pricing, Marketing, Shelf Merchandising, Legal, Contract Management, Risk Management, Food Safety, Consumer Insights, External Communications, Retail Ops, Retail and Competitive Marketplace. Support Retail Operations through effective communication of local merchandising programs, procedures, and product information. Reinforce the connection between strategy and execution by being a strong two-way communicator.

• Collaborates with Merchandising, Category, Pricing, Retail, Marketing, Shelf Merchandising, Legal, Contract Management, Risk Management, Food Safety, Consumer Insights, External Communications, Competitive Marketplace, the Hannaford Digital Team and Retail Ops by helping to create and communicate out local programs, initiatives and tactics that deliver on our strategy.
• Co-creates all local programs, initiatives, processes and tactics that collectively deliver on the strategy with the Local Program Specialist and assists in continually improving internal and external local processes to create efficiency and sustainability for the local program.
• Helps to build, update and maintain standard practice training aids related to local, in collaboration with Merchandising. Assists in educating internal/external business partners on local program processes and policies.
• Primary priorities include facilitating the Local vendor application process by educating applicants on the steps for getting their product into stores and gathering complete information for internal processing.
• Works with appropriate business partners to ensure local applicants meet basic requirements including the expected level of insurance coverage (standard or high risk), Food Safety regulations and other required certifications, and verifies all packaging claims. Hands off viable applications and supporting documentation to Category Teams for evaluation, vendor setup, item setup, and onboarding. Tracks all local requests, records resulting decisions, and integrates vendor and item information into local program documents.
• Build and maintains solid relationships with local vendor partners to ensure positive personal experience, maintains retail and vendor local item request processes and standards and performs ad hoc local metric reporting.
• Maintains the list of all local products and vendors for monthly bib tag reporting, updates Local DSD store assortment document and the Local Brand Contacts list for retail on an as-needed basis.
• Monitors industry and regional competitor trends in local product, merchandising applications/programs, marketing and definitions of what consumers consider "local".
• Analyzes the relevancy of local brands across specific departments and across the store and retail footprint to provide recommendations for Category and Merchandising.
• Captures information that can be used in marketing campaigns (i.e.: "we support over 500 local farmers" or "we have over…