VP - Strategic Sales

Title: VP - Strategic Sales

Location: Remote

Job Type: Full-time

Salary Range: $150,000- $200,000 + bonus (Actual compensation will be determined based on experience, location, and other factors permitted by law).

If you're looking for a career and not just a job, BEDGEAR provides a work environment that accelerates growth for all of its team members. Keeping up with the everyday challenges of a fast‑growing consumer goods company demands a team of all‑in players, who are focused on continuous improvement, collaboration, leadership, and have a growth‑mindset. If you want to elevate yourself personally and professionally, surrounding yourself with others that share the same values, beliefs, and behaviors will provide the support and extra push to reach new heights and smash new goals.

At BEDGEAR you can expect to find successful teammates who exemplify our core values of being: HUNGRY - HUMBLE - CURIOUS - CLEVER - COMMITTED - HUMANITARIAN.

This position is responsible for driving brand awareness and sales in the Oklahoma and Arkansas markets. The Sales - Territory Manager is responsible for building and fostering relationships with key stakeholders of all levels within their designated territory, leading educational and inspirational meetings and presentations, and acting as a brand champion at our partner's brick and mortar locations.

Success in the VP‑Strategic Sales role means consistently driving profitable, year‑over‑year growth across the retail partnerships managed by this individual by expanding assortments, elevating marketing and RSA education programs, and ensuring strong execution of the in‑store brand experience. This role is successful when BEDGEAR is viewed as a strategic, executive‑level  rather than a vendor, with high compliance, strong sell‑through, and meaningful influence inside strategic accounts.

At the same time, success includes building the future by closing and launching new top‑tier retail partners, creating a healthy pipeline, and establishing a scalable foundation for sustained growth.

• Own executive‑level relationships with select top 10 retail partners, serving as the primary strategic contact.
• Drive incremental revenue through strategic assortment reviews, category expansion, and new product introductions.
• Develop and execute elevated marketing programs in partnership with retailers, including in‑store, digital, and promotional initiatives.
• Lead the expansion and effectiveness of RSA education programs to increase product knowledge, engagement, and sell‑through.
• Ensure retailer compliance with BEDGEAR's in‑store experience standards, including azy POP, displays, fixtures, graphics, and merchandising execution.
• Partner cross‑functionally with marketing, product, operations, and customer success to deliver seamless execution and measurable results.

• Prospect, pitch, and close new business with top 50 retailers where BEDGEAR does not currently have distribution.
• Develop compelling value propositions tailored to each prospective partner's business model and customer base.
• Lead end‑to‑end sales cycles, from initial outreach through negotiation, onboarding, and launch.
• Build a robust pipeline of high‑quality opportunities aligned لمن BEDGEAR’s growth strategy.

• Own revenue growth targets across managed accounts and new business development efforts.
• Identify whitespace opportunities across assortments, categories, channels, and geographies.
• .pad data, insights, and retailer feedback to inform selling strategies and influence product and marketing roadmaps.
• Represent BEDGEAR as a category leader and strategic partner within the specialty retail and broader bedding industry.

• Collaborate closely with internal stakeholders to align on priorities, timelines, and execution plans.
• Contribute to sales strategy, forecasting, and long‑range planning at the executive level.

• Must be 18 years of age or older.
• HS Diploma or GED.
• Must be legally authorized to work in the United…