Senior Sales Manager - New Business & Account Expansion; f​/d​/m

Overview

Senior Sales Manager, New Business & Account Expansion (f/m/d) – IDnow

At IDnow, we believe innovation is finding solutions to problems that don't yet exist but are sure to impact our future.
Making the connected world a safer place is and has been our vision from the very beginning.

Our identity verification SaaS solutions enable businesses to make reliable, informed decisions in an instant. We offer robust, secure and seamless solutions to protect against player fraud, identity theft or forging signatures. It is not only mandatory and reduces business loss, but it also becomes a highly competitive advantage, as customer experience and retention rates improve substantially. We help our clients to increase security, improve customer conversion, and streamline their onboarding process.

We understand that regulation and our clients’ requirements are constantly evolving, so we evolve with them.
Thanks to our close relationships with industry regulators
, our solutions comply with multi-jurisdictional KYC (Know Your Customer) regulations, allowing customers to process a wide variety of identity documents, and onboard and service consumers from all around the world in different markets and countries.

This position is based in Berlin or Munich, Germany.

As a Senior Sales Manager
, you will be responsible for driving significant business growth across the DACH region through strategic new client acquisition and systematic expansion of revenue with existing accounts. This role demands expertise in managing complex sales cycles while building and maintaining high-value partnerships in the rapidly evolving identity verification market.

The position focuses primarily on capturing new business opportunities within tier 1 and tier 2 verticals. You will be instrumental in securing strategic partnerships and negotiating favorable commercial terms that align with our company's growth objectives.

• Strategic Business Development:
  Design and execute comprehensive go-to-market strategies to identify, qualify, and pursue high-value new business opportunities throughout the DACH region.
• Pipeline Management:
  Build and maintain a robust, sustainable sales pipeline that consistently exceeds quarterly and annual revenue targets through disciplined forecasting and opportunity management.
• Account Expansion:
  Systematically identify and implement upselling and cross-selling opportunities within existing accounts, mapping decision-making centers and cultivating profitable stakeholder relationships.
• Client Relationship Management:
  Establish and nurture strategic relationships with C-level executives and key decision-makers within target organizations, serving as their trusted advisor for identity verification solutions.
• Sales Cycle Ownership:
  Manage the complete sales process from initial lead generation through contract negotiation, deal closure, and seamless handoff to implementation teams.
• Market Intelligence:
  Leverage competitive intelligence and market insights to develop targeted client acquisition strategies and identify emerging opportunities for customer base expansion.
• Cross-Functional Collaboration:
  
  Partner effectively with Customer Success, Marketing, Product, and Legal teams to ensure aligned strategies and flawless service delivery throughout the customer lifecycle.
• Documentation & Reporting:
  Maintain comprehensive and accurate records of all client interactions, contract negotiations, renewals, and performance metrics using CRM systems.
• Brand Representation:
  Serve as a company ambassador at industry events, conferences, and client meetings, professionally representing our brand and thought leadership in the market.

• Bachelor's degree in Business Administration, Finance, Marketing, or related field within the technology sector
• Minimum 5-7 years of progressive sales experience in new business development or account management roles, within the identity verification or broader SaaS technology sector in the DACH region
• Demonstrated experience in B2B SaaS sales with a focus on both new business acquisition and strategic account expansion
• Proven proficiency in MEDDPIC sales methodology and…