Regional Sales Manager - Brendan Vacations; Remote
Etobicoke, ON, Canada •
Vaughan, ON, Canada •
Richmond Hill, ON, Canada •
Toronto, ON, Canada
Job DescriptionPosted Friday, February 6, 2026 at 5:00 AM
ABOUT US
Our philosophy at The Travel Corporation (TTC) is simple, we create enriching experiences for travellers by combining an unbeatable mix of exceptional service and quality at great value.
As a global business with over 100 years of experience in the travel industry, our ethos of being ‘Driven by Service’, ensures we keep our values of passion, people and purpose at the heart of everything we do - designing and running immersive, innovative and responsible travel experiences for our guests across 70 countries. Join us in creating life-changing moments for every guest across our award-winning brands and experience the TTC difference.
OUR VALUES
• Driven by service
• An inherent passion for travel
• Commitment to our customers and to our people
• Commitment to social responsibility and our 5-year sustainability strategy
POSITION SUMMARY
The Regional Sales Manager is responsible for driving revenue growth and maximizing sales potential within an assigned territory (mid-west US and Eastern Canada) by building strong, trusted relationships with trade partners, increasing brand awareness, and identifying new business opportunities through a consultative sales approach.
As a key ambassador for the Brendan Vacations brand, this role represents the company within the travel industry and broader marketplace, collaborating closely with North American TTC Tour Brands Sales Managers to execute strategic sales initiatives and achieve passenger and revenue goals. The Regional Sales Manager also uncovers growth opportunities by aligning partners with the Brendan Vacations travel styles that best meet their business needs, fostering long-term partnerships and sustainable growth.
KEY RESPONSIBILITIES
Key Responsibility 1
1. Commercial Account & Territory Management
- Own and manage a defined portfolio of accounts, segmented by performance tier, with tailored strategies for retention, growth, and activation
- Deliver against defined KPIs, including revenue growth, passenger volume (PAX), and cost of acquisition
- Develop and maintain a strategic quarterly territory plan, reviewed with sales leadership, focused on high-return activities and accounts
Key Responsibility 2
- Leverage Salesforce and reporting tools to track performance trends, identify risks, and uncover growth opportunities
- Use account and partner insights to inform prioritization, improve conversion, and guide sales planning
- Reallocate time and resources dynamically based on performance, engagement, and conversion trends
Key Responsibility 3
. Partner Engagement, Enablement & Presentations
- Build strong, consultative relationships with agency owners, decision-makers, and frontline advisors
- Deliver effective presentations, training sessions, webinars, and sales consultations aligned to brand strategy
- Support new partner onboarding through structured early-stage engagement and education plans
Key Responsibility 4
Cross-Selling & Brand Optimization
- Act as a portfolio consultant, recommending the right TTC brands based on partner strengths and customer profiles
- Identify and execute cross-sell opportunities to grow multi-brand participation and share of wallet
- Champion partner-facing tools, booking platforms, and loyalty programs to drive long-term engagement
Key Responsibility 5
- Serve as the voice of the territory, sharing actionable market insights on competition, partner needs, and advisor sentiment
- Pilot new sales approaches, tools, and engagement strategies, contributing to continuous improvement and scalability
- Manage T&E, co-op marketing, and goodwill budgets with strong ROI accountability and performance focus
ROLE SUCCESS CRITERIA
- Drives strategic sales planning and pipeline management to achieve brand PAX and revenue targets, aligned with KPIs set by sales leadership
- Builds strong, consultative partnerships with travel advisors and agency partners, demonstrating commercial fluency and destination expertise
- Uses data, CRM tools (Salesforce preferred), and clear, engaging presentations to grow account performance and identify…
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