Enterprise Accounts Director REMOTE FROM

aytm (Ask Your Target Market) is growing our new business team by adding an Enterprise Account Director. This is a great opportunity with a growing company in the market research industry that has a winning AI strategy, effective blend of sophisticated technology with human expertise and leadership keen on growth.

Qualified candidates must have a proven track record selling and renewing annual consumer insights platform subscriptions to large CPG, QSR, Consumer Technology, Telecommunications, Financial Services, Travel & Tourism, and other related brands who value consumer insights and market research. Your success will come as an individual contributor driving organic growth and expansion with existing clients.

aytm delivers state-of-the-art insights automation technology and expert guidance that’s focused on providing answers for the customers of today, while evolving a platform that supports those curious about tomorrow. Advancing research with transparency and flexibility, aytm helps you connect to a community of people, optimize your products, positioning, and concepts, and get from idea to market faster. We have a world-class platform, top-tier customers, and a creative and energetic team.

• Qualified candidates will be able to demonstrate deep skill, experience and measurable success across responsibilities including:
  • Account Growth/Expansion:
    Develop strong, consultative relationships with existing customers to discover where our solutions deliver additional value. Proactively explore new use cases that align with customer goals and collaborate with internal and customer stakeholders to create thoughtful account plans. Use account mapping and stakeholder insight to engage influencers, champions, and decision-makers in a respectful, partnership-focused way. Employ a mix of email, phone, social media, and events to maintain regular, value-driven contact.
  • Subscription Renewals:
    Own the end-to-end subscription renewal process, driving a structured 12-month renewal cadence that balances consistent engagement with respect for customer preferences. Maintain monthly touchpoints and lead quarterly business reviews to assess changing requirements and identify appropriate subscription adjustments. Conduct strategic discovery to design renewal packages aligned to customers’ future goals. Coordinate timelines, obtain necessary approvals, manage contractual paperwork, and shepherd renewals to timely, customer-aligned closure.
• Full Sales Cycle Management :
  Own the full sales cycle from initial outreach to closed revenue while maintaining a consultative, customer-first approach. This includes:
  • Qualification and discovery:
    • Use MEDDPICC to perform rigorous qualification and prepare for world-class discovery informed by research before first contract.
    • Capture stakeholder needs, decision criteria, and success metrics to shape the opportunity.
  • Solution demonstration and pilots:
    • Design and deliver tailored demos that reflect discovery insights and the needs of specific personas.
    • Run pilots when appropriate, defining success factors that enable prospects to build a business case for subscription conversion.
  • Commercial negotiation and closing:
    • Prepare clear, compelling proposals aligned to stakeholder decision criteria.
    • Navigate negotiations, resolve obstacles, manage contract details, and drive the opportunity to a mutually beneficial close.
• CRM Management:
  Use Salesforce as a strategic sales asset to maintain accurate, up-to-date opportunity records across the entire lifecycle.
  • Keep full history, clear next steps, and customer context documented for seamless handoffs.
  • Set and update realistic close dates, deal stages, amounts, and win probability to reflect true opportunity health.
  • Produce precise sales forecasts and management reports, monitor progress against targets, and surface areas for improvement.
  • Treat CRM stewardship as a value-driving responsibility that improves forecasting accuracy, team alignment, and customer experience.

• 7+ years in enterprise market research sales with demonstrated success closing complex, long-cycle deals. Deep knowledge of buying dynamics within consumer insights organizations. Proven ability to engage end-user researchers, budget owners, Centers of Excellence, procurement, finance, and brand marketing stakeholders to align solutions and drive enterprise adoption.
• Track record of consistently achieving 50% growth of an existing account base.
• Proven success conducting effective discovery by leveraging the MEDDPICC sales qualification methodology.
• Market Research platform sales background, with hybrid usage-based SaaS model preferred.
• Advanced user of modern tech sales stack including Salesforce CRM, Gong deal analytics and forecasting, outbound sequence software, Linked In Navigator and other tools.
• Ability to travel regularly for work including actively representing aytm at conferences and trade shows, meeting prospects and customers face to face for sales meetings and…