Market Sales Manager - Spirits
Danbury, Fairfield County, Connecticut, 06813, USA
Listed on 2026-02-19
-
Sales
Business Development, Sales Representative, Sales Marketing, Sales Manager
Market Sales Manager – Connecticut / Western Massachusetts
Location: Field-Based across Connecticut and Western Massachusetts
Salary: $70-80k + 25% bonus + car allowance + excellent benefits package
Reports to:
Regional Sales Manager
About the Company
Our client is a dynamic, family-owned wine and spirits company with an eclectic and fast-growing portfolio of premium brands. With five distinctive labels and a strong global footprint, they work with international partners to activate, distribute, and elevate their brands across on- and off-premise channels.
Key Requirements
We are seeking a high-energy, self-starter with a passion for premium wine and spirits and a strong track record of success in field sales.
The ideal candidate will have:
- Minimum 1–2 years of experience in the wine and spirits industry
- Strong interpersonal and relationship-building skills
- Excellent verbal communication and presentation skills
- Ability to work independently and manage a territory with limited supervision
- Hands-on approach with a willingness to support activations, events, and displays
- Organisational skills and proficiency in Microsoft Office (Excel, Word, PowerPoint)
- A valid US driver’s licence and the ability to travel 4–5 days per week
- Based in Connecticut with full coverage responsibility for both Connecticut and Western Massachusetts
Physical Requirements
- Frequent travel within the territory
- Comfortable lifting up to 65 lbs for product handling and display building
- Able to stand, walk, and communicate clearly with trade partners and consumers
Role & Responsibilities
This is a field-based, commercially driven role covering both on-premise and off-premise accounts across the region. You will be responsible for executing sales strategies, supporting brand activation, and building lasting relationships with distributor partners and retail/on-premise stakeholders.
Key responsibilities include:
- Managing the company’s brand portfolio within the assigned territory
- Driving volume
, distribution
, and merchandising performance across key accounts - Planning and implementing sales programming in coordination with the Regional Manager
- Leading display builds
, merchandising execution
, and POS placement - Supporting sampling activations
, promotional events
, and consumer engagement initiatives - Conducting regular market surveys to ensure pricing, menus, and marketing are in line with brand standards
- Travelling extensively within the region to visit accounts
, identify new opportunities, and support trade relationships - Liaising with distributor sales teams to align on execution and priorities
- Completing weekly reports and performance tracking as required
- Competitive base salary with performance-based bonus
- Car allowance and coverage of business-related expenses (travel, accommodation, home-office essentials)
- Comprehensive benefits package including healthcare and retirement options
- Career progression opportunities within a growing global company
- Exposure to international premium brands and dynamic brand marketing
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