Field Sales Professional - Somerset, KY

Company Overview

BSN SPORTS, A VARSITY BRANDS COMPANY – THE RECOGNIZED LEADER IN TEAM ATHLETIC GEAR

For over 50 years, BSN SPORTS has been the largest team sporting goods equipment and apparel distributor of choice in the United States.

Full‑time Hybrid – Must live and travel 2‑5 days per week in the territory.

Base draw range: $50,000‑$60,000 annually plus performance‑based incentives. Salary varies based on education, experience, location, internal equity, and market alignment.

Danville and Richmond, KY.

• Hybrid environment between home office and field‑based positions.
• Territory sales – must reside in/near the location full‑time to manage local client relationships.

Hours may vary based on customer needs. Evenings and weekends may be required.

Primarily local to schools and organizations within the territory (2–5+ days a week). Some out‑of‑area and overnight travel may be expected.

The Field Sales Professional will serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community‑based athletic programs within the assigned territory.

Responsibilities include full‑cycle sales execution, leveraging CRM tools, data insights and disciplined territory planning to identify growth opportunities, expand multi‑sport penetration and build a strong pipeline of new business.

• Provide best‑in‑class, consultative customer service to coaches across an assigned territory.
• Generate revenue and meet sales/growth targets.
• Actively develop and qualify leads through cold‑calling and lead generation campaigns.
• Handle rejection with resilience and turn challenges into opportunities.
• Navigate the company’s CRM for prospecting, account management, and activity tracking.
• Increase sales in existing accounts across all sports levels.
• Utilize data‑driven business intelligence on prospects to identify trends and opportunities.
• Manage account list and travel on location within the assigned territory.

• High level of self‑direction and autonomy in managing tasks, projects, and responsibilities.
• Excellent problem‑solving, organizational, and multi‑tasking skills.
• Excellent verbal and written communication abilities.
• Strong time management skills to meet deadlines.
• Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM.
• Maintain a distraction‑free home office environment.

• 3+ years B2B outside sales experience (preferably in sporting goods) or coaching/sports‑related background.
• Associate’s degree or equivalent work experience; bachelor’s degree preferred.
• Must have reliable vehicle, valid driver’s license, and satisfactory driving record.

Hybrid environment – prolonged periods of sitting, standing, bending, lifting and driving will occur on a regular basis.

• Fulfilling work with new challenges and opportunities every day.
• Unlimited commission potential from day one.
• Comprehensive sales training program.

• Comprehensive Health Care Benefits
• HSA Employer Contribution / FSA Opportunities
• Wellbeing Program
• 401(k) plan with company matching
• Company‑paid Life, AD&D, and Short‑Term Disability
• Generous My Time Off & Paid Holidays
• Varsity Brands Ownership Program
• Employee Resource Groups
• St. Jude Partnership & Volunteer Opportunities
• Employee Perks including discounts on personal apparel and equipment

Varsity Brands companies are equal opportunity employers. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, gender, sexual orientation, gender identity, veteran’s status, age or disability.