Head of Sales

Job Title: Head of Sales

Reports to: CEO

Location: Denver, Colorado

Job Type: Full-Time, On-site (some work from home flexibility)

Base Salary: $130,000 – $150,000

Commission: Uncapped commission potential tied to team performance

Role Mission Statement: The Head of Sales at Clove & Twine is a builder; responsible for driving the company’s next stage of growth while shaping how sales operates s leader will own revenue performance and bring the structure, discipline, and clarity needed to build a high‑performing, accountable sales organization. We are in the process of building and refining the foundation of our sales function, and are looking for someone who thrives in turning complexity into structure.

This is a hands‑on leadership role for someone who understands how to support and influence complex, consultative deals while building the systems and processes that enable consistent, repeatable success. The ideal candidate is equally comfortable in the details and at the strategic level, with a track record of building, coaching, and executing in fast‑paced, evolving environments. This leader will be expected to build trust and credibility quickly by deeply understanding the day‑to‑day realities of the Accounts team.

Success in this role requires a hands‑on, player‑coach approach—someone who is willing to get into the details, support the team in real‑time, and lead by example. The ideal candidate is a servant leader who balances high performance with empathy, adaptability, and a genuine commitment to the team’s growth and success.

What Success Looks Like:

• A more predictable and healthy pipeline with improved forecasting accuracy
• Stronger team performance and accountability
• A clear, scalable sales structure with defined roles and processes
• A more mature outbound motion driving a consistent pipeline
• A trusted, credible leader who has built strong relationships across the Accounts team
• Demonstrated ability to support the team in real‑time problem solving, coaching, and client situations
• Success in this role is defined by team performance and revenue outcomes, not individual quota attainment.

Ramp and Onboarding Expectation:

This role begins with a ramp period in a player‑coach capacity, combining hands‑on selling with immediate leadership engagement. The length of this ramp will vary based on the individual’s pace of developing a deep understanding of the business, the sales process, and the day-to-day realities of each role across the Accounts team. The initial focus is on establishing credibility, learning existing processes and workflows, and identifying opportunities to improve performance, structure, and scalability.

During this time, hands‑on involvement in deals is expected to build context and trust—not to establish long-term individual production expectations.

As understanding deepens, the expectation is a transition into full leadership ownership, with success defined by team performance, coaching impact, and the ability to build a more consistent and scalable sales organization. Any process improvements should be grounded in this initial learning period and introduced thoughtfully with clear communication and rationale.

What You’ll Own:

• Own and drive overall revenue performance across new business and account growth
• Build and scale a proactive outbound sales motion
• Build and execute a strategy to drive meaningful, sustained revenue growth over time
• Support the team on high‑value, complex deals, stepping in as needed to guide strategy, unblock challenges, and drive successful outcomes.
• Build a clear strategy for how we target and sell into key industries

• Lead, coach, and develop a team to optimize sales capacity and deliver on set revenue goals
• Establish clear expectations, KPIs, and accountability rhythms
• Run effective 1:1s, pipeline reviews, and development conversations
• Build ongoing training programs and elevate overall sales capability
• Provide individualized, actionable coaching tailored to different learning and working styles
• Build trust through consistent communication, follow‑through, and openness to feedback from the team
• Create a safe…