Account Executive - Accounts; SMB

Position: Account Executive - Growth Accounts (SMB)
Joining Lepaya’s Commercial Domain as an Account Executive in the Growth team, you will be responsible for new business development, specifically hunting for new logos aligned with our refined ICP (500 up to 5k FTE). Additionally, you will focus on expanding a selected number of existing accounts by identifying and pursuing upselling opportunities. In this capacity, you will collaborate with a Customer Success Manager, who handles renewals, to develop strategic proposals and solutions that align customer needs with Lepaya’s offerings.

As an Account Executive, you will own the full sales cycle—from prospecting and discovery to closing—within a defined territory or segment. You’ll work with Marketing and Customer Success to convert qualified leads into long-term subscription clients, ensuring our standard product packages are matched to client needs. You’ll drive revenue growth through net-new acquisition and selected expansion within existing accounts.

For this role, we only accept Dutch-speaking candidates.

Key Responsibilities
New Business & Expansion Development

Source, identify, engage, and close new business opportunities with new and existing logos, ensuring alignment between client objectives and Lepaya's offering.

Lead the pre-sales process and ensure proposed impact goals are realistic and aligned with both client expectations and Lepaya’s delivery capabilities.

Nurture and develop newly won accounts until stable, recurring revenue is achieved.

Create territory and account plans to achieve sales objectives by effectively identifying and qualifying prospects and opportunities.

Source new potential leads through self-sourcing, attending events, and lead generation.

Collaborate with our BDR and Marketing teams to develop strategies for lead generation.

Stay informed about industry trends, competitor offerings, and market conditions to identify new business opportunities.

Strategic Client Partnership

Foster strategic relationships with new and existing clients, acting as a strategic advisor to align customer goals with Lepaya’s learning solutions.

Uncover a prospect’s current processes, business challenges, and strategic goals.

Organize advocacy initiatives together with our Marketing teams, such as events and webinars, to attract potential new customers.

Sell a standard product portfolio by clearly articulating the value of our subscription offerings, focusing on fit and scalability over customization.

Develop strong strategic proposals for potential customers that answer customer needs and align with Lepaya’s solutions.

Product Advocacy & Customer Feedback

Serve as the voice of the customer within Lepaya, channeling feedback and insights to the product teams to inform future enhancements and ensure product‑market fit.

Stay informed on product developments and roadmaps, ensuring customers are continuously updated on new features, capabilities, and benefits.

Advocate for customer needs and priorities in strategic planning discussions.

Key Metrics for Success

Booked Revenue (80%)

Delivered Revenue (20%)

What you will bring

4+ years in B2B sales with a strong focus on new business development and account expansion.

Proven success in full‑cycle enterprise sales, from prospecting to closing and upselling.

Strong consultative selling skills with experience aligning standardized SaaS solutions to client needs.

Preferably a background in SaaS, EdTech/HRtech, or learning technology environments.

Excellent communication, strategic account management, and cross‑functional collaboration skills.

Fluent in English and Dutch.

Why you’ll love this journey at Lepaya

A challenging role in a vibrant international scale‑up.

Our work‑to‑live scheme, which prioritizes health and wellbeing.

Unlimited holidays and Lepaya Fridays – every other Friday, a day for yourself.

Flexible hours and a hybrid working arrangement; we expect you to work from our office 3 days a week.

Work from anywhere for 8 weeks/year.

Access to Empowr, our well‑being partner.

Lots of opportunities to learn and grow, including internal career development.

Internal career development includes

Access to our Lepaya Academy to help you upskill.

An internal hiring program to help you advance.

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