Community Outreach Representative - Field Remote - live in San Joaquin, Merced or Stanisla

Position Overview

Alignment Health is breaking the mold in conventional health care, committed to serving seniors and those who need it most: the chronically ill and frail. We are a fast‑growing company that puts seniors first and fosters innovation. The Community Outreach Representative is a field remote position that must reside in San Joaquin, Merced or Stanislaus Counties. This role serves as the frontline brand ambassador, generating qualified leads and building meaningful connections across assigned community territories.

• Generate and Qualify Leads Through Community Engagement

  Drive consistent lead production by executing a structured outreach calendar that includes health fairs, senior center visits, retail events, food banks, churches, and community organizations. Meet or exceed weekly and monthly lead generation targets, maintaining accurate and timely records in Salesforce to ensure pipeline visibility for the sales team.

• Build and Sustain Community Venue Partnerships

  Identify, cultivate, and maintain productive relationships with venue partners—including senior living facilities, libraries, faith‑based organizations, and retail locations—that generate a reliable flow of prospecting opportunities. Develop repeatable partnership frameworks that produce sustained lead volume across the assigned territory.

• Plan, Coordinate, and Execute Outreach Events

  Lead end‑to‑end logistics for community and educational events, including scheduling, venue setup, materials preparation, and staffing coordination. Deliver monthly event plans on time, ensuring all events are registered, documented, and executed in alignment with CMS marketing guidelines and internal compliance standards.

• Educate Prospects and Members on Plan Benefits

  Present Alignment Health plan benefits, services, contracted providers, and eligibility in a clear, culturally competent, and compliant manner to prospective and current members. Conduct new member orientation sessions and ongoing education events to drive plan understanding, satisfaction, and retention.

• Support Licensed Agents in Lead Conversion and Enrollment

  Coordinate closely with assigned sales agents to hand off qualified leads, support advertised and non‑advertised sales presentations, and participate in enrollment meetings where appropriate. Track lead‑to‑enrollment conversion activity in Salesforce and align outreach strategies to local market sales goals.

• Maintain Compliance with CMS and Internal Marketing Standards

  Distribute only approved marketing and event materials, and partner with Marketing and Compliance teams on the development of community‑facing collateral. Escalate any compliance concerns related to event conduct, venue arrangements, or member communications promptly and through appropriate channels.

• Track Activity, Report Results, and Optimize Performance

  Maintain daily Salesforce updates, submit weekly activity summaries, and provide a monthly calendar of planned events to management. Use reporting data to identify top‑performing venues and event types, continuously refining outreach strategy to improve lead quality and event ROI.

• Other duties and projects not listed above

• Experience – Minimum 2 years in community outreach, grassroots marketing, field sales support, or customer engagement roles; experience generating leads via community events; experience engaging seniors or underserved populations; able to operate independently in a field‑based, territory‑driven environment.
• Preferred Experience – 3–5 years in healthcare, managed care, or Medicare/Medicaid markets;
  Medicare Advantage or Medi‑Cal outreach role;
  Salesforce or equivalent CRM experience.
• Education – High School Diploma or GED required;
  Associate’s or Bachelor’s degree in Communications, Public Health, Marketing, Business, or related field preferred.
• Training – CMS Medicare Marketing Guidelines training (or willingness to complete within 30 days of hire);
  Salesforce CRM onboarding training (or equivalent); completion of a Medicare Advantage or managed care product knowledge certification preferred; cultural competency training preferred.
• Specialized Skills –…