Account Executive, Mid-Market - Remote; EMEA

Remote | This role can be based in the UK, Ireland, Germany, or the Netherlands.

We’re looking for an Account Executive (Mid-Market) to join our team.

At Optimal, we build powerful research tools that help teams make data-driven decisions. Trusted by some of the world’s biggest brands, we’re passionate about user experience and the transformative power of human insight.

We’re looking for a Mid-Market Account Executive to join our EMEA pod, partnering with an Enterprise AE, Solutions Consultant, and Customer Experience Manager.

You’ll be responsible for driving new business across mid-sized organisations, managing your own pipeline, and closing deals that create real value for customers.

This is a fast-paced, hands‑on role where you’ll balance outbound prospecting, discovery, and solution selling – all while working closely with marketing, product, and customer success to create a great end‑to‑end customer experience.

• Own the full sales cycle from prospecting and discovery through to close
• Drive new business across mid-market accounts within your territory
• Build and manage a strong pipeline through outbound activity, referrals, and inbound leads
• Run great discovery conversations and translate customer needs into clear solutions
• Manage multiple stakeholders across each deal, including senior decision‑makers
• Lead pricing and commercial negotiations to close high‑quality deals
• Partner with marketing, customer success, and product to support a smooth customer journey
• Keep CRM data accurate and maintain clear forecasting and pipeline visibility
• Share insights from the market and customers to help shape product and go‑to‑market direction
• Continuously look for ways to improve how we sell, learn, and grow as a team

• 5+ years experience in B2B sales, including at least 2+ years in SaaS
• Proven track record of consistently hitting or exceeding sales targets
• Experience owning full‑cycle sales (from prospecting through to close)
• Strong discovery and solution‑based selling skills
• Comfort managing multiple deals and stakeholders at once
• Experience negotiating commercial terms and pricing
• Strong communication and presentation skills
• Highly organised, proactive, and comfortable working in a fast‑paced environment
• Experience using CRM tools (e.g. Hub Spot)

• Competitive salary + an opportunity to join our Employee Share Option Plan (ESOP) so you can share in our long‑term success
• Annual learning and development support
• Home office set‑up support
• Extra day off on your birthday
• Flexible, remote working (with some travel for customer / team events)
• The chance to help shape and grow a high‑performing sales team at a scaling SaaS company

If this sounds like you, we’d love to hear from you. We’ll be interviewing as applications come through.