Specialist II, Sales Development

Overview

Accelerating growth by engaging partners and developing high-impact pipeline opportunities. As a Specialist II, Sales Development
, you will play a key role in executing Shure’s go-to-market strategy across the New York market. You will work closely with the partner ecosystem to convert high-quality leads into pipeline opportunities that fuel growth across your assigned territories and segments. You will also collaborate with channel stakeholders to uncover customer needs, educate prospects on Shure’s solutions, and help develop scalable paths to revenue.

In this role, you will expand Shure’s footprint by nurturing early-stage demand, strengthening partner relationships, and accelerating opportunity creation in a fast-moving market. Your success will be measured through pipeline generation, impact on revenue goals, and strong alignment with Shure’s strategic priorities.
This is a remote position, with candidates required to be located in the New York area.

• Work closely with partner account managers and engineers to drive technical awareness, Shure brand building, and serve as an on-site Shure resource. May integrate with local partner teams to be a part of their overall culture.
• Focused on the dealer channel, execute strategic plans to identify, research, evaluate, and prioritize market leads and opportunities to reach potential customers outside of the current company revenue stream.
• Execute sales enablement training programs and product launch presentations to increase awareness and understanding of the benefits of Company product categories. Supports partner sales team as an extended technical consultant for customer projects.
• Works closely with business leaders to communicate growth opportunities. Responsible for lead qualifications. Identifies “sales‑ready” prospects and is responsible for cross‑selling and up‑selling during the tele‑qualification process.
• Anticipates customer needs and overcomes competitive sales objections while positioning products against competition. Delivers prepared sales messaging for Shure products/solutions to move potential customers through the buying process ultimately leading to purchase.
• Partners with supported sales team to schedule calls with prospective customers and ensure timely and effective handoffs.
• Familiar with the Marketing Plan between Shure and dealer partner/channel and work with the Shure Business Leader and Channel Marketing team on execution as directed.
• Performs other duties as assigned.

• Bachelor’s degree in business or relevant professional field.
• Minimum 2 years of experience as a sales account professional beyond entry level with comprehensive technical knowledge of audio principles and products.
• Market experience in Music Industry, retail, broadcast, integration, and/or production a plus.
• Demonstrates good judgment. Exercises judgment within defined procedures and practices to determine appropriate action.
• Ability to build productive internal and external working relationships.
• Excellent communication and presentation skills.
• Ability to handle multiple assignments.
• Detail-oriented, professional, ambitious, well-organized, and good time‑management skills.
• Positive attitude, team‑oriented, self‑starter who can work alone and collaboratively to achieve goals.
• Knowledge of CRM‑related applications and marketing automation applications.
• Must be located in the region.
• Expect to average 50% travel.
• Ability to stay current on Shure products, technology, marketplace, and their practical applications, as well as competitive products.

Applicants for this position must be currently authorized to work in the United States on a full‑time basis. Shure will not sponsor applicants for this position for work visas.

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