Altra: Field Service Representative – Richmond

At Altra, we are on a never-ending journey to seek out opportunities to unlock potential in ourselves and others and to create a more diverse and inclusive running community.

As a Field Service Representative (Richmond), you will be a motivated self‑starter responsible for executing seasonal go‑to‑market and service strategies across the Virginia Region. This role drives brand growth, awareness, and sell‑through by delivering impactful retail support, community engagement, and field activations.

• Drive brand growth, awareness, and sell‑through by delivering impactful retail support, community engagement, and field activations.
• Partner closely with Sales Representatives, specialty retail accounts, and cross‑functional teams to execute activation plans and strengthen Altra’s presence in the market.
• Execute all in‑field activities in alignment with seasonal go‑to‑market strategies and sales priorities.
• Build excitement and awareness for Altra by engaging retail and community partners.
• Represent Altra at local and select national events, races, and expos.
• Support consumer trial and education through community activations and experiential opportunities.
• Foster meaningful, long‑term relationships that drive advocacy and repeat sell‑through.
• Collaborate with Sales Representatives to develop and execute effective service plans for the territory.
• Collaborate with Field Service teammates to design and deliver impactful education initiatives and activations.
• Serve as the “eyes and ears” of the business by gathering and sharing insights on product performance, competitor activity, and industry trends.
• Complete detailed, accurate, and timely activity reporting via designated tools (e.g., Repsly).
• Maintain organization, readiness, and professional presentation of all field assets and demo footwear.
• Manage travel, expenses, promotional materials, and product seeding with fiscal responsibility.
• Consistently meet deadlines for projects, reports, and action items.

• 1+ year of specialty retail experience (run or outdoor specialty preferred).
• 2+ years of marketing, sales, or field service experience.
• Familiarity with the Altra product line.
• Experience fitting and selling technical footwear.
• Strong time management, planning, and organizational skills.
• Excellent written and verbal communication skills.
• Ability to work independently while collaborating effectively with a team.
• Proficiency in Microsoft applications (including Outlook).
• Self‑motivated, proactive, and driven to take initiative.
• Reliable transportation.
• Remote work, but candidate should reside in the Richmond area.
• Bachelor’s degree or related experience in Marketing, Sales, Business, Kinesiology, or related field preferred.

Hiring range: $60,000.00 – $75,000.00 USD annually. This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility will be provided during the recruiting and interview process.

Altra is an equal employment opportunity employer. All qualified applicants will be considered without regard to race, color, religion, sex, gender identity, national origin, disability, or any other protected status. If you require accommodations during the application process, please contact us at  Altra complies with all applicable fair chance ordinances, including the San Francisco Fair Chance Ordinance, and considers qualified applicants with arrest and conviction records.