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Alternate Sites Regional Sales Director, West Region

Remote / Online - Candidates ideally in
Boulder, Boulder County, Colorado, 80301, USA
Listing for: Cepheid
Remote/Work from Home position
Listed on 2026-07-07
Job specializations:
  • Sales
    Business Development, Account Manager, Area Manager
Salary/Wage Range or Industry Benchmark: 260000 - 300000 USD Yearly USD 260000.00 300000.00 YEAR
Job Description & How to Apply Below

Role Summary

The Regional Sales Director is responsible for the leadership, planning, development, and execution of activities to achieve regional revenue, profit, and customer satisfaction objectives. This position leads a team of senior sales representatives in a complex, team‑selling environment while driving strategic growth across a diverse customer base. The role requires strong leadership and cross‑functional collaboration to expand market share, advance key account strategies, and support enterprise opportunities, including integrated health systems and IDNs.

Key Responsibilities
  • Lead, coach, and develop a high‑performing team of sales professionals, providing ongoing feedback, performance management, and professional development.
  • Lead strategic engagement within Health Systems and IDNs, partnering cross‑functionally (Sales, Marketing, Medical Affairs, Finance, and Executive Leadership) to develop and close enterprise‑wide standardization agreements.
  • Own regional distribution strategy and execution, including positioning Cepheid’s portfolio effectively within distributor channels and influencing distributor prioritization through value proposition, margin alignment, and growth opportunity.
  • Lead joint business planning, regional sales meetings, and quarterly business reviews (QBRs).
  • Develop and execute localized promotional programs in partnership with distribution partners.
Essential Requirements
  • Bachelor’s degree with 10+ years of relevant business or diagnostic industry experience.
  • Ability to negotiate contracts ranging from single‑site agreements to large health system and enterprise‑level partnerships.
  • Strong executive presence with exceptional negotiation skills and success driving multi‑year agreements in complex environments.
  • Proven success working with non‑acute distribution partners.
  • Knowledge of PCR/molecular diagnostics is preferred.
Travel &

Physical Requirements
  • Travel up to 50% as required.
Preferred Experience
  • Proven leadership capabilities with a track record of building, developing, and retaining high‑performing sales teams.
  • Proven ability to lead cross‑functional teams in complex sales environments, coordinating stakeholders to develop and execute comprehensive account strategies.
  • Strong understanding of channel economics, margin structures, and go‑to‑market strategies involving distribution partners.

This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by the interview team.

The base salary range for this role is $150,000 – $190,000. This role is also eligible for Sales Incentive Compensation (SIC). Total target compensation (base + SIC) is $260,000 – $300,000 annually. Actual SIC earnings may exceed or fall below the target based on individual sales performance.

The company offers a comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The U.S. EEO posters are available here.

We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact: or

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