Business Development Representative

Position Summary:

Our Business Development Representative (BDR) is responsible for generating new, qualified sales opportunities by identifying, engaging, and qualifying prospective clients. This role serves as the front line of the sales organization, focusing on outbound prospecting and inbound lead follow-up, with the goal of delivering high-quality opportunities to Business Development Managers (BDMs). The BDR plays a critical role in building pipeline, driving revenue growth, and ensuring a consistent flow of qualified opportunities.

• Identify and research target accounts, industries, and decision-makers
• Execute outbound prospecting campaigns via Calls, Emails, Linked In/social outreach, etc.
• Generate new leads through strategic outreach and networking efforts
• Maintain a consistent daily/weekly cadence of prospecting activities

• Engage prospects to assess:
• Business needs
• Timeline
• Budget alignment
• Decision-making authority
• Apply defined qualification frameworks (e.g., BANT, MEDDIC)
• Prioritize high-value opportunities (aligns with 80/20 focus noted in your internal discussion)
• Ensure all leads passed to BDMs meet qualification standards

• Schedule discovery calls and meetings for Business Development Managers
• Clearly communicate prospect context, needs, and next steps
• Support pipeline growth by maintaining a steady flow of qualified opportunities

• Accurately log all activities (calls, emails, meetings) in CRM
• Maintain clean and up-to-date prospect and account records
• Track lead progression and status changes
• Use CRM tools and automation to improve efficiency

• Partner closely with Business Development Managers to align on:
• Target accounts
• Ideal customer profiles (ICP)
• Outreach strategies
• Collaborate with marketing on campaigns, messaging, and lead follow-up
• Participate in pipeline reviews and weekly planning sessions

• Number of qualified leads generated
• Meetings scheduled for BDMs
• Conversion rate from initial contact to qualified opportunity
• Pipeline contribution value
• Activity metrics (calls, emails, outreach touches)

• 3+ years of experience in sales, business development, or a related role, preferably in a B2B environment.
• Strong communication and interpersonal skills, with the ability to build relationships and engage with prospects.
• Proactive and self-motivated with a results-driven mindset.
• Familiarity with CRM software (e.g., Salesforce, Hub Spot, Net Suite) and sales prospecting tools.
• Ability to understand and articulate complex products or services to a B2B audience.
• Strong organizational skills and attention to detail.
• Experience in a specific industry related to the company's target market (e.g., tech, SaaS, manufacturing).
• Knowledge of lead generation best practices and tools.
• Experience in account-based marketing (ABM) and sales strategies.
• Proficiency in using Linked In Sales Navigator and other prospecting tools.

This is a full-time position with a typical workweek of 40 or more hours, with additional hours as needed to support business operations. Employees may be eligible for a hybrid or remote work arrangement, based on their proven track record and location eligibility. This role requires up to 50% travel.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. Must also have ability to sit and stand appropriately for 8 or more hours at a time. Occasionally lifting 25-50 lbs.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of an employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The expected salary range offered for this position is $60,000 – 80,000 annually. Actual…