Business Development Representative - Remote - FS455

Business Development Representative – Fresche Analytics

At Fresche Solutions, we offer great work-life balance with flexible hours. You can work anywhere in North America… either from your home or in one of our offices… the decision is up to you.

Our distinct company culture makes us a top employer, as well as a premiere choice for our customers for the last eleven (11) consecutive years. We work hard to ensure that our values permeate the company and are reflected in everything we do. Whether it be in setting priorities, defining ideas, or carrying out processes, we are committed to ensuring that our values are manifested at all levels of our organization.

Are you interested in helping organizations make better use of their data and analytics? We're seeking a Business Development Representative who will help build pipeline for Fresche Analytics, connecting organizations with solutions that improve reporting, financial visibility, business intelligence, and data-driven decision-making.

Fresche Solutions helps organizations modernize their applications, data, and technology environments. Through Fresche Analytics, we help clients unlock greater value from their data using modern analytics, reporting, AI, and Microsoft-based data solutions.

Job Summary

As a Business Development Representative (BDR) – Fresche Analytics, you will be a crucial member of our sales team, responsible for generating qualified leads and building a strong pipeline of Analytics opportunities.

A key focus of this role will be engaging CFOs, Finance leaders, FP&A teams, Controllers, and other business stakeholders who can benefit from improved financial reporting, analytics, and access to enterprise data.

Your primary goal will be to proactively identify target accounts, engage key decision-makers, qualify potential opportunities, and schedule high-quality introductory meetings for the Analytics sales team.

Responsibilities

• Proactive Prospecting
• Identify and research potential clients and target accounts for Fresche Analytics solutions.
• Identify key decision-makers including CFOs, Finance leaders, FP&A teams, Controllers, and Analytics leaders.
• Utilize prospecting tools such as Linked In Sales Navigator, Zoom Info, and industry databases to build targeted prospect lists.
• Outreach & Engagement
• Conduct outbound outreach through phone, email, Linked In, and other channels to generate interest in Fresche Analytics.
• Clearly articulate how analytics solutions can improve financial reporting, business intelligence, data visibility, and decision-making.
• Tailor outreach based on the prospect's industry, business challenges, role, and existing technology environment.
• Lead Qualification
• Conduct initial discovery conversations to understand the prospect's current reporting, analytics, and data environment.
• Identify challenges such as manual reporting, spreadsheet dependency, fragmented data, limited visibility, or inefficient financial reporting processes.
• Determine whether prospects have a potential need for Fresche Analytics solutions.
• Accurately document qualification information within Salesforce and sales engagement platforms.
• Meeting Scheduling
• Schedule qualified introductory meetings between potential clients and the Analytics sales team.
• Provide clear context regarding the prospect's challenges, business priorities, stakeholders, and potential opportunity.
• Ensure a smooth handoff of qualified opportunities to Account Executives.
• Pipeline Generation
• Consistently generate qualified Analytics leads and opportunities.
• Build relationships with new Finance and business stakeholders within target accounts.
• Track and report on lead generation activities, meetings, opportunities, and pipeline generated.
• Collaborate with Sales and Marketing to refine Analytics-focused outbound campaigns and messaging.
• CRM Management
• Maintain accurate and up-to-date records of prospecting activities and interactions within Salesforce.
• Track progress against activity, meeting, opportunity, and pipeline targets.
• Maintain accurate account and contact information to support ongoing prospecting efforts.
• Market Knowledge
• Develop a strong understanding of the Data & Analytics landscape,…