Technical Sales Representative

RESPONSIBILITIES

Territory Sales and Growth (70%)

· Develop and execute sales strategies to achieve territory objectives and revenue targets.

· Identify and pursue new business opportunities through research, prospecting, and relationship-building with direct customers and dealers.

· Maintain and strengthen relationships with existing customers, suppliers, and industry associations through consultative selling and promotion of Micro Survey Software products and services.

· Assess client requirements and recommend appropriate programs, products, and services to meet their needs.

· Deliver technical information, guidance, and product demonstrations to support customer decision-making.

· Respond promptly to inbound inquiries and actively generate new leads through outbound calls and cold calling.

· Provide accurate sales forecasts and pipeline updates to the Sales Manager.

· Plan and execute regional marketing initiatives, training programs, and customer/dealer demonstrations to drive brand growth.

· Represent the company at industry trade shows within the assigned territory.

Account Management (10%)

· Serve as the primary point of contact for assigned accounts and dealers.

· Identify opportunities for add-on, cross-product, and new product sales within existing accounts.

· Communicate lost sales opportunities and market changes to internal teams, ensuring alignment on priorities and strategies for future growth.

Business Planning and Territory Management (10%)

· Develop an annual business plan for the territory, incorporating cross-functional needs and strategic objectives.

· Analyze customer data and market trends to identify opportunities and challenges, leveraging company resources for solutions.

· Report new product ideas, competitive insights, and emerging market trends to support innovation and growth.

Administration (10%)

· Maintain accurate records of communications and opportunities in CRM (ACT).

· Submit monthly and quarterly business updates to the Sales Manager.

· Complete expense reports in a timely manner.

· Manage demo equipment, loaner requests, and sample distribution.

· Participate in sales meetings to provide territory updates and feedback.

Desired Skills

SKILLS, KNOWLEDGE and ABILITIES

• Strong customer focus with a commitment to delivering exceptional service.

· Results-oriented mindset with a proven ability to achieve and exceed targets.

· Self-motivated with a strong work ethic and ability to work independently.

· Comprehensive understanding of the sales process, including prospecting, negotiation, and closing techniques.

· Comfortable with outbound calling and proactive lead generation; strong belief in consistent prospecting.

· Excellent verbal and written communication skills, including presentation abilities; high proficiency in English required.

· Familiarity with Micro Survey solutions (e.g., Micro Survey CAD, STAR
* NET, Field Genius) is considered an asset.

· Technical proficiency with computers and software, including the ability to effectively demonstrate software solutions.

· Ability to travel within Canada and the United States as required.

EDUCATION and/or EXPERIENCE

· Post-secondary education (Technical Diploma or Degree) in one of the following disciplines:

· Surveying or Geomatics

· Engineering

· Construction

· Minimum of 3–5 years of experience in business development or sales within a related field.

· Prior sales experience in geospatial products such as CAD, data collection, least squares, GIS, or other industry-related solutions preferred.

WORK ENVIRONMENT

The work environment is a normal office setting, which can be either onsite or from a remote home office.

In addition to competitive compensation and an engaging and collaborative business culture, Hexagon offers a comprehensive…