Business Development Executive - Marketing & Creative

Cella, by Randstad Digital, is the premier global marketing, creative, and digital workforce solutions firm. We are looking for an aggressive, high-energy Business Development Executive to hunt, win, and scale strategic enterprise accounts. In this net-new growth role, you will aggressively prospect, open doors, and close complex deals across Cella’s full suite of workforce solutions - including consulting, staffing, and managed services - targeting mid-sized to Fortune 500 enterprises.
This is a remote position open to candidates located in Eastern Time (EST), Mountain Time (MDT), or Pacific/West Coast time zones. The primary focus of this role is breaking into and winning net-new business across the West Coast market, while maintaining flexibility to participate in weekly team meetings aligned to EST hours.

Drive New Business Acquisition:
Proactively prospect, cold-call, and network to penetrate target enterprise accounts and secure net-new clients in your designated territory.
Hunt & Land:
Execute a high-activity direct sales strategy to identify key decision-makers, build high-value pipeline, and win new logos.
Deploy Consultative Pitching:
Master Cella’s complete solutions portfolio (staffing, managed services, and consulting) to build compelling value propositions that solve complex client challenges.
Close Complex Deals:
Lead the entire end-to-end sales cycle, driving contract negotiations, RFPs/RFIs, MSAs, pricing structures, and closing terms with support from leadership and technical SMEs.
Execute Strategic Territory Planning:
Develop and execute a aggressive territory attack plan designed to maximize conversion from prospect to active client as rapidly as possible.
Leverage Internal Expertise:
Partner with Cella’s Consulting SMEs and regional delivery teams to cross-sell service lines and ensure closed business transitions seamlessly to execution teams.
Pipeline Management:
Maintain rigorous CRM tracking, accurately forecasting deal velocity, pipeline health, and revenue targets.

Hunter Mentality:
Proven track record of cold prospecting, driving net-new business, and closing complex solutions/staffing sales within large enterprise accounts.
3–5+ years of B2B Consultative Sales Experience, with at least 1+ years specifically selling in the creative, digital, and marketing space.
Demonstrated Pipeline Creation:
Ability to self-generate leads, overcome gatekeepers, and run senior-level meetings across live, virtual, and conference settings.
Contract & Negotiation Mastery:
Heavy experience navigating complex MSAs, RFPs, and executive-level pricing negotiations.
Strategic Sales Frameworks:
Deep fluency in strategic sales methodologies (e.g., Challenger, SPIN, Target Account Selling).
Education & Tech:
Bachelor’s degree (or equivalent experience); proficiency with modern CRM tools and Google Workspace.

• Largest global staffing leader
• Competitive salary + bonus
• Excellent benefits package - medical, dental, vision
• Generous PTO policy earned from day one
• Education and professional development
• Rapid career growth
• Retirement savings and security
• Employee stock purchase plan
• Paid parental leave
• Short and long term disability
• Employee assistance program and health advocacy
• Health and dependent care flexible spending account
• Metlife auto and home insurance
• Metlife legal plan
• Referral reward program
• Exclusive discounts and programs with dozens of nationwide vendors and retailers

Randstad Digital operates in a hybrid work model in areas where we have offices. There should be no expectations that this is a full time remote role, even in areas where we have no offices at the time of hire. You are expected to comply with our hybrid work policy and…