Appointment Setter

Position Overview

We are looking for an Appointment Setter who can confidently engage business owners, build meaningful conversations, and create qualified sales opportunities for our team.

As an Appointment Setter, you will be the first point of contact for prospective child care centers and nursery businesses interested in growing their enrollment. You will identify opportunities, qualify prospective clients, build rapport with decision-makers, and schedule high-quality appointments for our sales team.

Your success will directly contribute to helping child care businesses grow while supporting the continued expansion of Childcare Marketing Group. This is more than a call-making role—it's about opening doors, building trust, and creating opportunities that lead to long-term client relationships.

• Salary Band: $800 per month
• Performance Bonus:
  Opportunity to earn a discretionary year-end performance bonus based on individual contributions, overall performance, and company results.

• Work That Matters:
  You transform lives by connecting families who need quality child care with the providers who serve them.
• Recession-Proof Growth:
  An established, fast-growing company that continues to thrive while many competitors struggle.
• Leadership That Has Your Back: A supportive, attentive team that answers your questions and helps you grow, professionally and personally.
• An Owner Who Shows Up:
  Our owner is actively involved in the business - not just a name on the door.
• Small-Team Feel: A friendly, tight-knit environment where you are a person, not a headcount.
• Remote-First Flexibility:
  Work remotely while staying connected to a fast-moving, collaborative team. Buffalo-area candidates may also have opportunities for occasional in-person meetings, strategy sessions, or team gatherings.
• Top-of-Market Pay:
  We pay above market because we hire the best and want to keep them.
• Train to Be the Best:
  Access $100K+ in training, courses, and materials - enough to make you more knowledgeable than 99.9% of the account managers our competitors employ.
• A Workspace That Feels Alive:
  Working from home can get lonely, so our virtual Sims-like office keeps the team connected day to day.
• Quarterly Town Halls:
  Every quarter, you get a full state-of-the-company update, so you are never guessing where things stand.
• The Dream-On Program:
  Each year, our CEO grants multiple wishes pulled straight from team members' dream boards.
• 25 Days Off: A full 25 paid days off per year, because we want you to have a real life outside work.
• Paid Days to Give Back: 4 paid days a year to volunteer with any charity you choose.

• Qualified Appointments:
  Consistently schedule high-quality appointments with decision-makers who meet our qualification criteria.
• Pipeline Growth:
  Build and maintain a healthy pipeline of prospective clients through proactive outreach and follow-up.
• Prospect Engagement:
  Build trust with business owners by understanding their challenges and positioning our solutions effectively.
• CRM Accuracy:
  Maintain complete, accurate, and up-to-date prospect records, communications, and follow-up activities.
• Conversion Support:
  Provide the sales team with well-qualified opportunities that improve appointment attendance and sales conversion rates.
• Continuous Improvement:
  Actively contribute ideas to improve outreach messaging, scripts, processes, and appointment conversion.

• Contacting prospective child care business owners through phone, email, Linked In, and other outreach channels.
• Researching prospective clients and identifying organizations that match our ideal customer profile.
• Qualifying prospects by understanding their enrollment goals, marketing challenges, and…