Field Sales Representative - Recreational Cannabis

Location: City of Syracuse

Etz Hayim owns and operates the brands Cycling Frog and Lazarus Naturals, as well as a sprawling operation that spans from farming over 300 acres of hemp, extraction, chemical processing, packaging, supply chain and warehousing to support both brands and private label customers.
Lazarus Naturals was founded in 2016 to make quality hemp-based CBD accessible to everybody. It's why we own our manufacturing process from start to finish - beginning at our hemp farms in Central Oregon to our extraction, formulation, and packaging - all to deliver safe, effective CBD at an affordable price. We provide a 60% Assistance Program to veterans, individuals with disabilities, or those experiencing income challenges, because we believe everybody should be able to experience the benefits of CBD and natural medicine regardless of their financial situation.
Cycling Frog is normalizing the consumption of casual use THC products. We are on a mission to make THC convenient, affordable, and fun by making a sessionable THC beverage the same price as a beer or soda. We want to change the way THC is consumed and viewed by our society by focusing on lower potency, ready to drink beverages that can easily fit into anyone’s lifestyle.
This is a home-based role requiring travel to customer locations.
Employee must reside in Upstate New York - Syracuse/Albany.

Reports To Sales Manager
Summary This is a full-time, remote role for a Field Sales Rep. The Field Sales Rep will be responsible for identifying and securing new sales opportunities, building relationships with clients, and driving revenue through effective sales strategies. Responsibilities include promoting Cycling Frog’s product lines, working closely with the marketing and product teams, delivering proof of concept, & inspiring others to follow.

Daily responsibilities include directly selling into 100+ dispensaries, analyzing market trends, and developing account strategies. The role also involves working closely with cross-functional teams to ensure alignment on company objectives. Accountable for a world class battle plan that will exceed monthly and quarterly KPI's. Ability to adopt daily, weekly, & monthly cadences managing the overall selling process. This role is tasked with growing our Cycling Frog edible and beverage portfolio within the dispensary marketplace, to maximize points of distribution (POD’s) and feature/display opportunities.
Primary Duties And Responsibilities

• Responsible for sell-in, order placement, stock management and display management of Cycling Frog in your 100+ dispensary book of accounts.
• Develop and manage all dispensary bottom-up sales forecasting that will feed the KPI deliverables.
• Work with our fulfillment partner on all levels to understand the market and identify areas for growth in the recreational cannabis dispensaries.
• In partnership with Sales leadership and Brand teams, develop market-specific marketing and promotional plans to drive growth, brand adoption and cater to the specific intricacies of your local markets.
• Lead all local dispensary chain sales account sell-in, strategic and tactical planning to drive performance in chains we have placement, and gain new placements.
• Identify major non-buy accounts and develop strategic and tactical plans to gain distribution and volume within target groups, including calling on those accounts directly.
• Visit 40-50 accounts per week - 150 accounts per month. Building out proof of concept and reporting in-store brand presentation and metrics with VIP/Karma, & Distru/Headset/Bridge Nexus.
• Educate and promote Cycling Frog products in dispensaries, so that bud tenders and staff members have the appropriate brand knowledge to encourage and prioritize our brand vs the competition.
• Conduct…