Market Sales Manager - Dallas; GolfNow

• Business Segment:
  Digital Platforms & Ventures

VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!,

SYFY, and Versant's sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, Golf Now and Golf Pass.

Golf Now is seeking a Market Sales Manager to drive sales, retention, and account growth across Golf Now’s suite of software, technology, and marketing solutions. This role owns the full sales cycle across assigned accounts, with a strong focus on expanding adoption of Golf Now’s tee sheet, point of sale, handheld POS, and related SaaS solutions that help golf course operators run more efficient, profitable businesses.

Why This Role Matters

This role directly supports Golf Now’s growth by expanding client relationships, increasing technology and product adoption, improving tee time utilization, and strengthening market penetration. Success in this role will help golf course partners grow rounds, revenue, and operational efficiency while advancing Golf Now’s position as a trusted technology, SaaS, and marketing partner.

This is a remote role supporting the Golf Now platform, with regular in-market travel to engage golf course partners and prospects. Candidates must reside in or be willing to relocate to the greater Dallas area.

What You’ll Do

• Own the full sales cycle across assigned markets, including account planning, relationship development, discovery, solution selling, negotiation, retention, expansion, and closing opportunities across Golf Now’s tee sheet, point of sale, handheld POS, and related SaaS solutions.
• Build trusted advisor relationships with golf course partners, prospects, and multi-course operators by understanding their business challenges and aligning Golf Now technology and marketing solutions to their goals.
• Retain and grow an existing book of business by identifying partner needs, uncovering expansion opportunities, and positioning Golf Now solutions that support measurable business outcomes.
• Prepare and present customized Golf Now solutions that address partner needs across operations, revenue management, golfer engagement, tee time utilization, and technology adoption.
• Become a market expert by developing detailed knowledge of local golf courses, competitive dynamics, decision-makers, market trends, and sales opportunities.
• Track sales activities, pipeline progress, revenue performance, retention opportunities, product adoption, and partner insights in CRM system.
• Partner with regional leadership and internal teams to analyze market opportunities, execute sales and marketing strategies, and improve key performance metrics including client growth, retention, product adoption, tee time utilization, and golfer engagement.
• Develop strong product fluency across Golf Now’s core technology platforms, including tee sheet, point of sale, handheld POS, and related SaaS solutions.
• Effectively demonstrate how Golf Now technology supports golf course operations, revenue growth, payment efficiency, staff productivity, and golfer experience.
• Partner with internal product, support, onboarding, and account teams to support successful implementation, adoption, retention, and expansion of Golf Now technology solutions.

What You Bring

• 5+ years of relevant SaaS sales, digital marketing, account…